2012 is almost here and I’m going down my to do list of things I fully intended on completing this year. Who doesn’t love the satisfying feel of crossing off those seemingly monster chores that we regularly face as business owners? We’re down to the wire but I’ve got my fingers crossed that one of my nemeses will finally be

  Ever wonder at what really makes the difference in gaining online sales? Well according to Linda Bustos the answer is often a little whacky. For instance, did you know that the direction of a models eyes controls where the eye of the potential customer will go? It can make a huge difference on whether the potential bride spends time

  You have probably heard quite a bit about the importance of SEO in building a website. But is there such a thing as too much? According to Dr. Pete in his article the answer is yes, especially when it comes to tweaking your url’s. For instance, it seems like a good idea at some point to make your url’s

                  Getting keywords to work for your wedding business website can be tough. It takes time and effort to find the right keywords, and then more time to start getting ranked for them. There are two types of keywords that create the foundation for keyword success. The first is your brand name,

You’ve seen all the blogs and websites with the Facebook like buttons on every post right? So why are they there? It isn’t just because they want you to see that they are on Facebook. The bottom line is that more Facebook likes equal a higher site ranking. On top of that every time someone likes a post or website

  The constantly changing internet can make it hard for wedding businesses to know exactly what will help their website work the best and still appeal to brides. There are a million options out there for things you can do, and ways to design your site. But when it comes down to it, it’s the backside of your website where

Most websites are built for the business that owns them. Makes perfect sense doesn’t it? The problem is that your website isn’t for you. It’s for all the brides that you want to book according to Jessica Swanson (aka The Shoestring Marketer). So does that mean you have to start from scratch and completely re-do your site? Absolutely not. One

Question of the Week: Why should I switch my website to WordPress?   QUESTION: Dear Stephanie, I want to get a better understanding of why I would want to change my Website to WordPress? What does it have to offer me that I don’t have on my site? My website is with Vistaprint and just wanted to know if it

If you want to book sales with brides you probably already have utilized calls to action on your website. However, just because it’s a website that doesn’t mean that you should just have an email address where they can contact you. You need to remember that in the wedding field; almost more than any other field, the potential customers wants

Using the right keywords on your webpage is crucial for getting good Google SEO rankings. Think about it. You want to be found, and most people don’t go beyond the first few pages of results trying to find the right business. So how do you choose the right keywords? Brian Austad has a great article detailing all the steps you