Sometimes it is hard to figure out what it is that makes a bride choose one business over another. On an even closer to home front, it can also be hard to figure out why brides repeatedly pick one package deal over another within the same business. When you see a trend in the way that bride’s buy from you

Choices. Every bride is faced with a million choices and let’s face it, she really doesn’t know what to do with all of them. She wants a beautiful wedding and so assumes that she wants all the bells and whistles. In reality however she couldn’t afford the bells and whistles and probably doesn’t even need them. So how do you

Every wedding business dreams of their big break. That one luxury wedding that will put them firmly up there with the big businesses and will keep them landing the big ticket weddings. The reality however is that very few wedding businesses cater only to high end brides. Why is this? Because there just aren’t that many brides will to spend

Question: How do I find the leads that want my service and figure out how to package and price my services so that they are desirable? Hello Stephanie, I’m sure you get hundreds of emails from around the world and I know I’ve responded to your “what is your biggest problem” query before. Like many folk in the industry one