Have you ever spent a lot of time and effort on bridal marketing only to have a low turnout on results? Well so has almost every business. While there are factors such as the economy which play into the results, there are some things that you can do to get the most results possible.
You can’t just create a buzz about your business, products, and events. Catherine on Wedding Wire Pros makes a point in her article that while it is crucial that you create a buzz it is super easy to accidently drop the ball by forgetting that there needs to be a call to action in each and every thing that you use for marketing. Make sure to include contact information as well. Your business name isn’t enough. If they don’t know how to get a hold of you they won’t. Remember that each marketing effort has to be part of the marketing chain. If you are missing one link in the chain you won’t see the results. What do you think?