Website Copy Are you constantly receiving enquiries from engaged couples who are only looking for your cheapest package or a discount, and you’re unsure why? Without realizing it, your website might be giving out signals to engaged couples that you are willing to haggle on prices or you have cheaper options that they should consider.  So, how do you bring

There are three BIG wedding business website mistakes that too many awesome wedding pros make – and we don’t want you to make them, too! We often get requests from wedding pros to take a peek at their site, and nearly every time, we’ll see at least one of these three wedding business website mistakes: Putting too much effort into

How to get more couples to your website so you can capture those leads Not sure how to get your site in front of more couples? You want to improve your wedding lead generation, so you’re doing the social media thing, writing blog posts, commenting in groups online – you seem to be working harder than ever, but you’re not

Guest Post by Misti Marquette Cooke. This is a completely real and honest post about what I’ve learned about SEO and marketing our destination photography business from Mexico.  For many photographers, we get our first camera and think that once we learn how to use it correctly, we’ll have a cash cow on our hands! It might seem that all

There really is no worse feeling than realizing mistakes you made before you even started a project can prevent your project’s success….rrrrr! Publishing a blog is a project, and about 99.9% of our wedding blogs are destined for not-greatness before we ever even publish our first blog post. Why you ask?  It’s not because you don’t have great content. It’s

Forbes recently ran this piece that caught my eye: “Four Luxurious Venues For A Paradise Wedding in Uluwatu, Bali.” Not Four Luxurious Venues In Indonesia, or even Four Luxurious Venues In Bali, but Four Luxurious Venues in a particular neighborhood in Bali. This, in a nutshell, exemplifies how hard it can be to come up with original content. It’s even

After taking Book More Brides’ blogging course and learning tons of SEO tricks and tips, I patiently waited for my Google rank to improve…but there I sat on page 8 for freakin’ ever. They taught us that we should not expect overnight results, but, after a year, and knowing I was doing so many things better than the sites ahead

Repurposing content! This was a huge theme at Social Media Marketing World, the world’s biggest and baddest social media conference, which I had the pleasure of attending last month. In a nutshell, s-l-o-w d-o-w-n the non-stop hamster wheel of creating fresh content for your blog and social media accounts simply by changing the way you think about your content. One

Repeat after me: “I didn’t go to all of the trouble to write this blog post and then not take the time to promote it.” Remember that marketing is a system you install (when it’s done right). Part of good blogging is taking the time to promote your post after you hit “publish.” YES: share your real wedding blog posts

By Jennifer McCoy Blaske I texted to my husband at work a couple weeks ago, Here’s something fun. Do a Google search for “Atlanta Wedding Pianist.” Holy cow! he texted back to me. Yup. Not only was my site in the Number One position for my main keyword, but it was in three different listings above the fold. I don’t