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There really is no worse feeling than realizing mistakes you made before you even started a project can prevent your project’s success….rrrrr! Publishing a blog is a project, and about 99.9% of our wedding blogs are destined for not-greatness before we ever even publish our first blog post. Why you ask? It’s not because you […]
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Forbes recently ran this piece that caught my eye: “Four Luxurious Venues For A Paradise Wedding in Uluwatu, Bali.” Not Four Luxurious Venues In Indonesia, or even Four Luxurious Venues In Bali, but Four Luxurious Venues in a particular neighborhood in Bali. This, in a nutshell, exemplifies how hard it can be to come up […]
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After taking Steph & Jeff’s blogging course and learning tons of SEO tricks and tips, I patiently waited for my Google rank to improve…but there I sat on page 8 for freakin’ ever. They taught us that we should not expect overnight results, but, after a year, and knowing I was doing so many things […]
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Repurposing content! This was a huge theme at Social Media Marketing World, the world’s biggest and baddest social media conference, which I had the pleasure of attending last month. In a nutshell, s-l-o-w d-o-w-n the non-stop hamster wheel of creating fresh content for your blog and social media accounts simply by changing the way you […]
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Repeat after me: “I didn’t go to all of the trouble to write this blog post and then not take the time to promote it.” Remember that marketing is a system you install (when it’s done right). Part of good blogging is taking the time to promote your post after you hit “publish.” YES: share […]
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By Jennifer McCoy Blaske I texted to my husband at work a couple weeks ago, Here’s something fun. Do a Google search for “Atlanta Wedding Pianist.” Holy cow! he texted back to me. Yup. Not only was my site in the Number One position for my main keyword, but it was in three different listings […]
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Once upon a time (circa 2013), I bought the domain name CountryWeddingDJ.com. Go ahead….google “country wedding DJ” and see what happens. I’ll wait. So CountryWeddingDJ.com now forwards to CountryDJStaci.com…but you saw me at the top of Google. Ahead of people like professional Nashville country DJs like Dee Jay Silver and Hish. I know, sickening, isn’t […]
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We asked our awesome Wedding Expert Superheros what topics they would most like to see featured in upcoming Book More Brides workshops and the resounding majority wanted to know more about how to set up and get the perfect website to attract more quality leads. You asked, and we delivered! We asked the experts- What […]
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By Kathy DalPra Most wedding professionals would agree that these days, their website is the most important marketing tool they have in their arsenal. That being said though, far too many pro’s don’t have websites that effectively communicate how great they are or can produce solid leads. Want to make sure that your website isn’t […]
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Is your website attracting leads or driving them away? If your website isn’t working for you, it’s likely that you’re making one or more of these unforgivable mistakes. They’re “unforgivable” not because I’m going to hold it against you (unless you need a kick in the butt—then I’m you’re girl) but because they’re so easy […]
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