The #1 marketing resource for the wedding industry
Hey wedding pro, are you ready for the huge wedding boom that is happening right now? As restrictions on large gatherings loosen, couples who had to postpone their wedding last year are now on the search for the perfect wedding pro to help make their 2021 wedding really special. Your ideal couples need you right […]
Click Here to Continue Reading...
How often do you offer discounts or deals to your couples? 1-2 times per year? Only if it will close the sale? Never? Many wedding pros fear that offering discounts to their couples will make them seem cheap, so they opt for the safe opinion: NEVER. Although offering a discount at the wrong time can […]
Click Here to Continue Reading...
How to get more couples to your website so you can capture those leads Not sure how to get your site in front of more couples? You want to improve your wedding lead generation, so you’re doing the social media thing, writing blog posts, commenting in groups online – you seem to be working harder […]
Click Here to Continue Reading...
Recently, 80 zillion men and women who just OMG love the royals got something new to squee about: the upcoming nuptials of Prince Harry and American actress Meghan Markle. I expect Twitter and Instagram to explode during the actual ceremony. I mean that literally. Your computer, if you have the misfortune to be logged on […]
Click Here to Continue Reading...
It’s not written about as often as it should be, but one of the dicier wild cards for wedding pros and their clients alike are the parents (usually the mother) of the bride and/or groom. How much authority and sway will she hold? If it’s not a lot, will she be okay with that? Is […]
Click Here to Continue Reading...
Last year, there was a spot of controversy over a Brides magazine piece which laid out which wedding pros a prospective bride and groom should or should not feed over the course of the big day. Specifically, the writer suggested that, in most situations, photographers ought not be fed. A lot of people objected to […]
Click Here to Continue Reading...
This week’s inspiration is based on this writeup in The Insider of “7 popular wedding traditions that are actually super creepy.” The writer, Lindsay Mack, is either a master of deadpan humor or understates everything in life. I hope it’s the former. I am amused when editors are such to slaves to style that they […]
Click Here to Continue Reading...
One of the most common questions we get from wedding professionals year over year is the same loaded question: How do I explain my value? This question can lead to a lot of anxiety and missteps for new wedding pros. Heck, even veterans in the industry struggle with it. If you missed it, go check […]
Click Here to Continue Reading...
HuffPost today alerted me to a wedding portrait a bride’s mother had commissioned that, if you’re a pop culture/sci-fi geek, is pretty amazing. It’s like a Where’s Waldo, or, if you prefer, a Sgt. Pepper’s Lonely Hearts Club Band album cover. I see Captain America! I see Jon Snow! I see Groot! The painting was […]
Click Here to Continue Reading...
In London, some folks are getting ready to open up something of a wedding superstore. You’ll be able to buy dresses and tuxes there, but that’s only the beginning. You can order stationary. Test out the fare of, and book, caterers. Ditto for DJs, who will have sample recordings and videos. Wedding insurance. EVVVVERYTHING. By […]
Click Here to Continue Reading...Download the free report and email template to turn “How much?” emails into booked weddings.
Enter Your Name and Email Below For Instant Access!
We empower wedding professionals who are awesome at what they do…but not so good at marketing and promoting…with strategies that will double your bookings and allow you to increase your price up to 70% and still book your calendar solid.
Continue Reading