In preparation for our new workshop, “How to Create a Flood of Word of Mouth Referrals,” I’ve been searching out the best strategies for getting recommended by clients and wedding pros. Word of mouth means you’ll need to get people talking…about you. These types of leads are so powerful because: They provide social proof, evidence of your value based on

What’s the very best source of leads for your wedding business? If you ask wedding vendors, it’s pretty much unanimous: word of mouth. These leads come from either the people who’ve seen you in action or referrals from clients who have used your services. These leads are high quality because they already understand your value and you don’t have to

Creating buzz is something that the big names do well, no matter what industry they are in. “Buzz” can be summed up as something that people get excited about and spread the information by word of mouth. An event with lots of buzz is the thing that everyone and their brother is talking about. The reason this is important is