Rough Times Ahead for the Wedding Industry in 2012?
The Wedding Report just released the 2011 numbers in it’s recent report on US wedding trends. Outlook: not so sunny, according to more than 10,000 brides that were polled this year. Spending is down nearly 3.5 percent from 2010. That means less money in your pocket. So what are brides spending their money on? Not entertainment, which was down
Pricing for Profit: Are You Charging Too Much or Too Little?

I’m a strong supporter of getting paid what you’re worth. Too many wedding vendors work hard, deliver excellent products and services, and get paid only a fraction of what they deserve. How Much Should You Charge? In 2002 we attended the Mobilebeat Convention in Las Vegas and attended Mark Ferrell’s “Getting What You’re Worth” presentation. His speech inspired us to
Wedding Industry Trends: 2011 Predictions from the Wedding Report
The Wedding Report just released two valuable reports about US wedding industry performance. (There is a small fee to download the reports, well worth the price, in my opinion.) You can download them here: Online Wedding Marketing Report 2010 2011 Market Insight Report Two important findings: The size of the online wedding market is increasing. Brides are using mobile phones
Wedding Industry Trends 2011: Diversify or Die!
Recent articles from eWedNews.com claim that the wedding industry is finally beginning to wipe the “fairy dust” from its eyes and realize that it’s time for a change. You can read these articles here: “What is WISN Selling? It Could Be Common Sense” “A New Generation of Wedding Professionals Is Not Buying What the Older Generation Is Selling” The Facts
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