As a wedding vendor, you have leads coming in from bridal shows, referrals, social media, and website forms. The question arises, what do you say when it comes time to follow up? Here are a few tips to use when planning your method of reaching out to your potential clients: 1. Make it personal – Use their name As easy

What’s the first thing most brides and grooms are asking when they contact you these days? That’s right: HOW MUCH? It’s unbelievably frustrating because they just don’t understand the value they’re getting. To make it worse, 90% or more of these inquiries are coming in by email which makes it even harder. If you at least had them on the

  In order to grow your wedding business you have to be making more than you are spending. That might seem like a no brainer, but according to Preston Bailey’s article on his blog, you might be cutting your potential bottom line short. In the current economy everyone is trying to save money on what they spend. As a result

  You just met the nicest bride on the planet, only she is on a tight budget and you let her talk you into giving her a reduced rate. The next day is when reality sets in, and the disgruntling fact that you won’t be making enough to make it worth your time. Just because you initially agreed to the

  This week Jeff and I went shopping for a mattress. It’s not the sexiest purchase in the world, but we’re both tired of sleeping on what we fondly call, “the potato chip” and waking up with stiff necks, so we can put if off no longer. There we are in this boutique mattress store where the very cheapest mattress

Question: How do I find the leads that want my service and figure out how to package and price my services so that they are desirable? Hello Stephanie, I’m sure you get hundreds of emails from around the world and I know I’ve responded to your “what is your biggest problem” query before. Like many folk in the industry one

PRICE. Charge too much and you can price yourself right out of business.  Charge too little and you leave money on the table…and you can end up going under that way, too. Pricing is very important, but your value is never all about price.  In general… The more demand there is for your services, the more experience you have and