How to Create a Facebook Page for Your Wedding Business

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Is your wedding business Facebook page optimized to get real leads, not just fans and ‘likes’? Did you know most wedding professionals are setting up their page the wrong way? We’ve put together this video to show you how to set up a Facebook page for your wedding business that generates real leads that you can turn into booked weddings.

How Not to Market to a Bride

Featured image for u201cHow Not to Market to a Brideu201d
Author Rebekah Henson I’m a former bride-to-be (now a newlywed!). I also write email marketing advice for small businesses. In fact, I work for an email service provider. Ever since I started planning my wedding, my inbox has been flooded with emails from local vendors who I never requested information from. And that quickly gets annoying. This is the story

Announcing: Free Call Series Helps You Create Your Own Bridal Lead List

Featured image for u201cAnnouncing: Free Call Series Helps You Create Your Own Bridal Lead Listu201d
The Extreme Bridal List Building event starts MONDAY!! Everyone needs more leads. It’s just a fact of life in the bridal industry. The problem is getting QUALITY leads. Have you heard the buzz about the new FREE call series “Extreme Bridal List Building” yet? Our friends Kathy Dalpra of Bride Appeal and Natalie Bradley of Bride Attraction are hosting this

7 Wedding Marketing Tips From Seasons 52

  Last month, Jeff and I went to Florida and ate at Seasons 52 for the first time. If you haven’t eaten there, I highly recommend it for the lesson in outstanding marketing. Wedding marketing lessons from a restaurant chain? YES! We’re such marketing geeks that we went back the very next night to re-examine exactly what they did and

Answers to Your Questions About the Automatic Expert System

  Since we started our new free video series a few weeks ago, we’ve been simply flooded with email questions about the Automatic Expert System! Since it would be nearly impossible to answer them all individually, I’ve put together our answers to the most frequently asked questions… What exactly IS this Automatic Expert System and how does it work? The

What to Do When You’re the Best…But the Brides Aren’t Booking You

Featured image for u201cWhat to Do When You’re the Best…But the Brides Aren’t Booking Youu201d
Question:  I know I need help to book more weddings, but I’m not sure your suggestions will work. They just don’t seem like ME.  What should I do? I am really excited about all the info you share with us and I think it is great but I have the feeling we kind of need to have a different approach. 

Without Google Analytics Your Wedding Business is Doomed!

What?!? Alright maybe I’m being a little dramatic here, but never underestimate the power of a titillating headline.  (I’ve been waiting all week to use titillating in a sentence.) Google Analytics is a fantastic tool at an incredible price…FREE! Let’s face it.  There are a million and one ways to spend money on bridal marketing and unfortunately, many will not