Pitfalls Of SEO To Avoid On Your Wedding Website

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  Good SEO (Search Engine Optimization) is crucial to getting any kind of good traffic to your site. What a lot of website owners don’t realize however is that there are a lot of rules that you have to follow or your SEO efforts will either work against you or even get your site banned. Take for instance commenting on

Why Brides Want To Follow You On Facebook

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Understanding why brides will like your Facebook business page is crucial. While you are simply trying to find ways to reach new brides and get their attention, brides are there looking to not only get to know your business better, but to interact with you and, preferably get a rewarded in some way according to David Cohen. Does this mean

Getting Into the Mind of a Bride

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When I was planning my wedding a few years back, the most important referrals I stumbled across were those of other brides. I didn’t care about brochures or reviews I saw online or in print. The most glowing editorials meant much less than what I was really looking for: what real brides had to say. One of the first things

How To Build A Killer Wedding Website

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  It’s been mentioned before, but while the layout of your website or blog may not make a huge impact on your search engine rankings it definitely makes a difference on whether brides will spend time on your site. Not only do you need great content and pictures which show off your work, but you also need a killer layout.

Getting Your Wedding Website Ranked High In Search Engine Results

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  It’s a fact of life that where your website is ranked on a search engine will automatically determine how successful your site is. For instance, if your wedding business site is on page two let alone page three of the search results you pretty much might as well not be on there in the first place. So how do

Got Goals? Take Advice From a Hobbit

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  Since the New Year, I’ve been spending a lot of time reflecting on my goals for our business and re-evaluating what I want my life to look like. It’s got me inspired and rarin’ for action.  Except for one thing… OVERWHELM.   When I look at that well-intentioned list of things I’d like to accomplish, and everything I need

How To Build Your Wedding Business Without Getting Sucked Into Bad Ideas

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  I’ve listened to a ton of webinars in the last few years, and I’m guessing that is what you are doing about now as well. The problem is that unless you are listening to the right webinar from the right person or company who understands your business you are going to get a ton of horrible advice. For instance,

How To Find Your Wedding Business Brand

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  When you start a business it is really easy to forget to brand that business. So what exactly does it mean to brand your business? To keep things simple the dictionary definition is “a particular product or a characteristic that serves to identify a particular product.” It is what sets your business apart from every other business on the

Why To Use Content Marketing To Gain More Customers

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  Brides are looking for companies who are able to not only share why their products are good, but how to use them and ideas tips and tricks to planning the perfect wedding. Most wedding businesses spend all their time and energy on just trying to sell the product, rather than making a connection with their customers. Content marketing enables

Why To Incorporate Your Wedding Business In The New Year

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The New Year is ringing in! This is the perfect time to make major changes such as incorporating your wedding business. It isn’t that you can’t make those same changes the rest of the year; it just saves the headaches of mountains of paperwork that can pile up especially with your taxes if you make the change midyear. If you