Google is working tirelessly to even the playing field and keep people from “working the system” landing them top in search results over more relevant sites. Think back a few years. It used to be that you would do a search on Google and get a ton of scammy web pages on page one of Google. If you run that

 Good SEO is what is required to get your wedding business website to show up in search results. While the first step always has to do with getting your site keyword optimized that is just the tip of the iceberg. Let’s think about this a different way. You know that are a ton of brides getting married every year. You

Many wedding businesses think that branding their business just means saying “we’re a wedding business”. There is a whole lot more to it however. The first thing you need to think about when considering branding your business is the question “Is the brand’s identity immediately recognizable and memorable?” Think about other brands out there. For instance, a well known brand

The early days of any business are hard. Even businesses who have made it big such as Ben and Jerry’s had to go through some really tough times when they started out. So how did they make it through, build a successful business, and not give up on the way? Some would say that it takes sheer obstinacy to build

Marvin’s Story by Marvin de Guzman 2 years ago, an idea was formed to get a side business going in photography, not in weddings at first but rather cars! The car industry can be lucrative once you are established, which means that you have to do a lot of traveling every week to cities and shows that may be out

If you are ready to give up on social media because of a lack of interaction on your page hold back for a bit. While you may be doing everything correctly the hard truth is that even the big names can have trouble getting interaction going on their page. So what makes a difference between a business that gets a

It’s been years since I’ve been a wedding guest. Despite my warnings to engaged and pre-engaged family and friends that if they want me at the wedding, they need to call me with a date as soon as it’s official, we’re still forced to decline invitation after invitation because those weddings are: a) in prime wedding season  b) on a Saturday

Making sales is the bottom line to any business. After all, if you don’t make sales, you are running an expensive hobby, not a business. So how to do get more brides to buy your stuff? According to Pawel Grabowski it isn’t a matter of luck whether you make a sale, it’s a matter of your attitude. Make sure to

When you are starting your wedding business one the biggest, if not truly the biggest issue you will face is the break between steady employment and building your business to a point where you can support yourself on your own income. Each person has a different way that they’ve found to deal with this issue with wedding business income. Some people have

“How do I get brides to respond to my emails?” This is one of the biggest questions about follow up that we got from the wedding vendors we surveyed before creating our free video series on follow up for the wedding business. It makes sense; if you can’t get brides and grooms to even respond, you can’t get them to