How Do You List Your Prices On Your Website?

Featured image for u201cHow Do You List Your Prices On Your Website?u201d
“Assuming you list your packages and prices on your website, do you list the cheapest package first and then have them in ascending order so your biggest is at the end OR do you present your biggest and best first on the page and the smallest/cheapest right at the bottom of the page. I guess it’s a marketing thing?? but

“How Much?” Emails: How to Turn Them into Booked Weddings

Featured image for u201c“How Much?” Emails: How to Turn Them into Booked Weddingsu201d
Question:  I’m an established DJ and my rates reflect that. How do I answer couples who email asking only about price? “Stephanie & Jeff: I’m at a funky place in my business, and I was wondering what your take is on what’s going on. I’m an established DJ / MC and have been in business for over 20 years.  In

“Who Said You Deserve To Make a Good Living as a Wedding Pro?”

Featured image for u201c“Who Said You Deserve To Make a Good Living as a Wedding Pro?”u201d
“I really am poor. I hate to say it, I didn’t use to be…but I have got to get outta this lifestyle of going to food banks for my kids to eat…I’m so hardworking and I’ve worked really hard to get my business where it is today. I’ve reinvested most of what I’ve made back into the business which has

Why Your “Reasonable” Price Can Cost You Business

Featured image for u201cWhy Your “Reasonable” Price Can Cost You Businessu201d
This email came in from one of the wedding superheroes in our Book More Brides community.  If you’re ready for a dose of inspiration and a little kick in the bum to encourage you to go for the price you really deserve, keep reading. This made my day! Stephanie, I have to say the wedding tip of Why You Need

How to Stop Getting Taken Advantage Of By Cheap Brides

Featured image for u201cHow to Stop Getting Taken Advantage Of By Cheap Bridesu201d
Question: Couples take my free advice and then book someone else. What am I doing wrong? Hi There You Two Superstars, You really are amazingly smart marketers. I have a question that has been bothering me for such a long time and I have not been able to find a solution. I have run into this again just recently, and

Why You Need to Raise Your Price Today

Featured image for u201cWhy You Need to Raise Your Price Todayu201d
When we started out as brand new, rookie wedding DJs, we set our base price at $700. We picked the price our DJ Godfather and mentor was charging, mainly because we had no idea how much we were supposed to charge. A month later we got a call from DJ Godfather. “I’m not sure I’m comfortable sending you referrals at

Pricing for Profit: Are You Charging Too Much or Too Little?

Featured image for u201cPricing for Profit: Are You Charging Too Much or Too Little?u201d
I’m a strong supporter of getting paid what you’re worth. Too many wedding vendors work hard, deliver excellent products and services, and get paid only a fraction of what they deserve. How Much Should You Charge? In 2002 we attended the Mobilebeat Convention in Las Vegas and attended Mark Ferrell’s “Getting What You’re Worth” presentation. His speech inspired us to

4 Steps That Prove to the Bride You’re Worth It

Featured image for u201c4 Steps That Prove to the Bride You’re Worth Itu201d
  This week Jeff and I went shopping for a mattress. It’s not the sexiest purchase in the world, but we’re both tired of sleeping on what we fondly call, “the potato chip” and waking up with stiff necks, so we can put if off no longer. There we are in this boutique mattress store where the very cheapest mattress

How to Price Your Services

Featured image for u201cHow to Price Your Servicesu201d
Many wedding professionals go back again and again to the question of how they should be pricing their services or products. You can majorly hurt your business by either over pricing or under pricing, so instead of trying to come up with a nice price that sounds good, you actually need to implement strategies that will enable you to find