By Mika R I had filmed one wedding. I had a brand new website, featuring my one video. I had no contacts in the wedding industry. No SEO. No social media. But I had disproportionately high self-belief, and I had two years of experience using Google Ads for my corporate video business. I had spent a LONG time on the

…Or Reboot Your Strategy If You’ve Tried With Less Than Stellar Results By Jen Kiaba Barry There’s a lot of grumbling going around with wedding pros who have tried and failed to use Facebook Ads successfully. They pop into groups on Facebook and scare other business owners with horror stories of how their ads spent $300 in a day with

Tempted to try Facebook Ads?  Given up on them because they “didn’t work?”  Even if you’re getting some results (most wedding pros aren’t) you’ve barely scratched the surface of the amazing marketing possibilities of this medium. I’ve adapted Aaron Zakowski’s “naughty” article, 10 Sneaky Ways to Use Facebook Custom Audiences for our own wedding industry. Most of these strategies involve