Wedding Industry Roundup: Free Marketing, Headlines and Personalization

All Things Weddings: Nightmare Before Christmas Wedding is ‘simply meant to be’– This photography feature highlights one couple’s unique wedding, stemming from their passion from their favorite movie. How Geeky Wedding Cakes Grabbed a Slice of a $2 Billion Industry – The sky’s the limit when it comes to wedding cakes- and ‘nerds’ everywhere are raising the bar. How to
Wedding Industry Roundup: Instagram, Dresses and Cannabis

Your source of all things wedding biz from around the web. All Things Weddings: Wedding Startups Say ‘I Do’ To Cannabis- The legalization of marijuana in some states is (slowly) starting to alter the wedding industry in those areas- Big perk of cannabis weddings… more ‘mellow’ bridezillas! The Real Reason Weddings Cost So Much- Finally the media gets a clue
How To Sell to a DIY Couple

By Adrienne Woolsey As if I didn’t spend enough time perusing Pinterest already, since getting engaged, it seems that I frequent my Pinterest app more and more looking for wedding inspiration and budget friendly DIY ideas. Pinterest no longer acts solely as an online inspiration board- it is changing the way we do weddings in the U.S. Pinterest’s largest demographic
Wedding Industry Roundup: Personalization, Motivation and New SEO

Your source of all things wedding biz from around the web. All Things Weddings: Wedding Industry Gets Personal– Gone are the days of cookie-cutter weddings; personalization is here to stay! How can your business adapt to this new trend? When Is It OK to Be the Photographer at Your Own Wedding?– We may be a selfie obsessed nation, but this
What Today’s Couples Need to Know Before They Hire You (and It’s Not Your Price!)

Are you giving today’s couples what they REALLY want? I recently attended a presentation by Peter Merry and Liz Daley (The Fun Wedding Experts) at the NACE Experience, Rockin’ Receptions: How to Put the Fun in Your Functions. They stressed that today’s couples want an increasingly personalized experience. Years ago, couples had few options and little exposure to what other
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