Double Your Wedding Business Revenue in the Next 12 Months

Featured image for u201cDouble Your Wedding Business Revenue in the Next 12 Monthsu201d
By David James Would you love to wake up to an influx of sales or leads in your email inbox every day? Who wouldn’t right? There are a ton of service providers in the wedding industry who struggle to pay the bills because they aren’t getting enough sales or leads for their business. You already have access to some great

5 Ways to Attract Wedding Leads With Images

Featured image for u201c5 Ways to Attract Wedding Leads With Imagesu201d
What’s the power of an IMAGE? A single image can: Start a movement. End a war. Evoke tears, laughter or anger. Images are powerful stuff. Photographers know this well; they’ve based their livelihoods on it! The best way to explain is, well….to show you. These are two of the most “liked” images on Facebook from 2015. This image reportedly got

Free Wedding Leads With Facebook? It’s Still Possible!

Featured image for u201cFree Wedding Leads With Facebook? It’s Still Possible!u201d
“This might just be the last real free source of leads!” says Bob Graham. “I probably shouldn’t be sharing this.” Bob is the savvy owner of Airwaves Music, one of the largest DJ companies in Canada, and founder of the new software company Event Temple. So maybe I twisted his arm a little to get him to let me share

How Do I Turn Website Visitors Into Leads?

Featured image for u201cHow Do I Turn Website Visitors Into Leads?u201d
I see the same painful mistake on wedding pro website over and over. Most wedding business websites are NOT designed to turn visitors into leads. The best of them are pretty brochures. The worst are circa 1995 nightmares with blinking gifs and flash intro pages. But very few of them are designed to capture leads. Think about how many website

Why You Should Stop Buying Lead Lists

Featured image for u201cWhy You Should Stop Buying Lead Listsu201d
Guest post by Heidi Thompson Stephanie and Jeff have said it themselves – buying email lists for your wedding business is a craptastic idea. Buying an email list full of dead emails belonging to people who are probably not interested in you so that you can spam them is not good marketing. This is the sort of thing that gives marketing,

Why Sales Is Like Dating

Featured image for u201cWhy Sales Is Like Datingu201d
By Heidi Thompson What would you do if someone came up to you and asked you to marry them? Unless you’re really itching to marry a stranger, you’d probably be kind of freaked out, uncomfortable and would look for a way to escape the situation. You probably don’t realize it, but this is exactly what you’re doing to your potential

10 Tips from Expert Wedding Bloggers

Featured image for u201c10 Tips from Expert Wedding Bloggersu201d
You’ve heard it time and time again – your business needs to have a blog. Having a blog allows you to show your expertise, attract new brides and grooms and increase your business, yet some wedding pros just haven’t embraced it. Don’t know what to write about or how to find time to blog in your already busy schedule? Here

How to Beat the Low Priced Competition and Book More Weddings Without Slashing Your Price

Featured image for u201cHow to Beat the Low Priced Competition and Book More Weddings Without Slashing Your Priceu201d
There’s nothing more frustrating than having a bride or groom ask, “How much are your packages?” and then when you answer, they follow it up with, “But So-and-So will do it for $400 less.” ARGH! Here are some truths wedding pros often forget… The “How much?” question is the #1 buying signal. It means you have a prospect who’s going

5 Types of Blog Posts for Your Wedding Business

Featured image for u201c5 Types of Blog Posts for Your Wedding Businessu201d
Do you ever feel stuck choosing topics for your wedding business blog? While showcasing real weddings and photos of your work is great, there are other things you could also be sharing on your blog to help grow your business. This article from Social Media Examiner, “12 Types of Blog Posts to Drive Traffic to Your Blog” gives ideas for

How to Get a Response From Brides Who Ignore You

Featured image for u201cHow to Get a Response From Brides Who Ignore Youu201d
Question: How do I handle warm leads that don’t respond? I have two warm leads I feel I’m fumbling through. Both have weddings scheduled for next year – here are their separate scenarios: The first bride is a referral from a friend, I reached out to HER she was excited to hear from me and even took the time to