If you want to book more weddings, you need to get FOUND by the couples who are searching for what you do. SEO (search engine optimization) is the art of making sure your website gets found naturally in the search engines, no paid advertising required.  In other words, that’s free website traffic. Unfortunately, getting “free” traffic costs time, money or

Do you think the most successful people stepped on others to get where they are? I’ve met a lot of wedding pros who believe that those who cheat get ahead in business. Sadly, some believe that’s the only way to be successful. And while selfish cheaters may get ahead in the short term, it just doesn’t usually work out for

By Kathy DalPra After months of preparing us, Google finally retired one of our most beloved products, the free external Keyword Tool. For years, those of us trying to make seo a part of our overall marketing strategy have made this little tool our go-to resource for learning more about what couples are searching for online. Now that it’s gone,