How to Build Your New Wedding Business by Word of Mouth

It’s a jungle out there, and we’re not talking jungle-themed weddings — which sound kind of cool. More than 2.1 million people were married in the U.S. in 2012, and the average wedding now costs more than $25,400, according to The Wedding Report. This is excellent news for anyone who has ever wanted to break into the business. But it
5 Ways to Get Clients When Starting Your Wedding Business

When you are just starting out in the wedding industry, how do you get new clients? If you think it will be easy to become successful working lavish weddings straight out of the gate, you may need a reality check. It’s more likely you will need to become great at marketing if you want to build a profitable wedding business.
How to Break Into the Wedding Business

Question: We already have a successful business in the corporate market. How do I start offering our services for brides and grooms? “Hi Stephanie, We are a 60 year old company. In essence, we pioneered the AV rental and production business in this market. We have a very strong corporate presence and are involved with almost every corporate event for
“You’ll Never Walk Againa,” They Said

Earlier this year I’d been aggressively working out doing P90x, trying to keep up with my wife, Stephanie. I was in awesome shape and was an avid runner. Until I wasn’t. I felt a red hot tear in my knee and knew that I’d ripped something. My knee swelled up like a balloon and I was limping around like an
The Driving Force Behind Growing A Successful Wedding Business Is Your Schedule

As a wedding vendor you are very used to scheduling in couples for consultations and meetings. But what about everything else that you do? Without a planned out schedule it’s incredibly easy to get off track from what needs done. The smaller your business is, the more critical it is that you prioritize what needs to be done and keep
Why Introspection Is Critical To Growing Your Business
Anytime you’ve got a business that is stuck at a certain point and not growing you’ve got to ask yourself what you want. If you don’t grow, you die. That’s all there is to it. Since you’re here you obviously want to see growth. However to grow requires change, and that sometimes means change that you might not initially like.
The Number One Tip To Growing Your Wedding Business
When you are growing a wedding business there is a lot of work, mixed with a lot of waiting. As long as you are doing the right things and have a marketable product or service you should see growth, be it slow or fast. Dani Fankhauser has a great article pointing out the main things you can do to grow
Marketing Lessons from the Movies: Moneyball

I didn’t want to watch this movie. I’m not a sports fan, and baseball movies just don’t light my fire. So Jeff had to twist my arm to get me to watch Moneyball with him. Here’s a brief plot summary for you: The manager of the Oakland A’s has to build a team with ZERO budget. Using only computer analysis
Considering Getting A Loan For Your Wedding Business?
When you’re really stuck needing money for your business one of the first things to think about is getting a wedding business loan. If your business is to a point where you really need the extra funding, you have a plan of how you’ll use it (that would not be on the groceries to feed your family) and you know
How To Be Successful While Building Your Wedding Business

The early days of any business are hard. Even businesses who have made it big such as Ben and Jerry’s had to go through some really tough times when they started out. So how did they make it through, build a successful business, and not give up on the way? Some would say that it takes sheer obstinacy to build
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