Double Your Wedding Business Revenue in the Next 12 Months

Featured image for u201cDouble Your Wedding Business Revenue in the Next 12 Monthsu201d
By David James Would you love to wake up to an influx of sales or leads in your email inbox every day? Who wouldn’t right? There are a ton of service providers in the wedding industry who struggle to pay the bills because they aren’t getting enough sales or leads for their business. You already have access to some great

Are You Guilty of This Website “Crime” Driving Couples Away?

Featured image for u201cAre You Guilty of This Website “Crime” Driving Couples Away?u201d
You might not know it, but your website could be making you criminal to brides and grooms.  It’s not a legal crime, but it’s a crying shame because it means you’re losing business and you don’t even know it. The crime: Autoplaying music on your website. Don’t do it!  Please, please, please. Here’s why: 89% of brides admit that they

What’s In A Name?

Featured image for u201cWhat’s In A Name?u201d
  According to Dave Stein on his blog there is a lot in a name, especially when it comes to Google and selling to the current market. Classic names and titles used in selling are changing. The wedding industry as a whole is changing, after all, who would have ever thought that Priscilla of Boston would end up having to

Google Analytics for Social Media

Featured image for u201cGoogle Analytics for Social Mediau201d
Tracking the stats of your website is crucial for marketing but what has driven everyone nuts for years is the fact that there is very little access to the same type of stats for social media. There are Google Analytics which are slowly being released for Social Media but at this point they are still new, and don’t necessarily go

What is the Best Way to Get My Name Out at a Reasonable Cost?

Featured image for u201cWhat is the Best Way to Get My Name Out at a Reasonable Cost?u201d
As a small wedding business, we need big results for the smallest investment possible.  We need maximum big bang for every buck. Here’s what we’ve found to be the best investment for our wedding business and those of our wedding vendor friends and clients. WARNING:  Before you start any new promotion, make sure you have a tracking system in place

How to Track “Mobile” Brides Visiting Your Website

Featured image for u201cHow to Track “Mobile” Brides Visiting Your Websiteu201d
With the wave of brides doing their research online there has been an increase of brides looking for websites and companies from their phones as well. After all, what better time to like for the right wedding vendor than while sitting in traffic, or in the middle of yet another lecture from Aunt Susan telling you how to plan your

How to Get Supercharged Google Analytics on Your WordPress Wedding Blog

Featured image for u201cHow to Get Supercharged Google Analytics on Your WordPress Wedding Blogu201d
Google Analytics is one of the best tools that wedding businesses should be using for their websites and blogs. It basically tracks information for you and allows you to see the exact stats on what is happening with those who are visiting your page. However, when you are setting it up make sure the check the box showing the advanced settings. 

What Google Knows That You Don’t

Featured image for u201cWhat Google Knows That You Don’tu201d
Google Analytics shows you a lot about other websites, and your own wedding business website ranking. But while they are gathering that information for you, they are also gather the same information and more about your wedding business website.  According to Adam Riemer’s article Google ranks your site on a number of things that you may not ever hear about.

How To Use Google Analytics In Your Blog

Featured image for u201cHow To Use  Google Analytics In Your Blogu201d
Keeping track of your stats for your wedding blog can be extremely helpful for knowing if you are reaching your audience. However there are a few things you may want to consider to make your time spent looking at Google Analytics worthwhile.                   Scott Cowley of SEO.com recommends that the first thing