The #1 marketing resource for the wedding industry
“This might just be the last real free source of leads!” says Bob Graham. “I probably shouldn’t be sharing this.” Bob is the savvy owner of Airwaves Music, one of the largest DJ companies in Canada, and founder of the new software company Event Temple. So maybe I twisted his arm a little to get […]
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…Or Reboot Your Strategy If You’ve Tried With Less Than Stellar Results By Jen Kiaba Barry There’s a lot of grumbling going around with wedding pros who have tried and failed to use Facebook Ads successfully. They pop into groups on Facebook and scare other business owners with horror stories of how their ads spent […]
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By Jen Kiaba Barry Many wedding pros balk at the idea of using online paid advertising tactics to drive leads. Perhaps they’ve tried it in the past and seen their bank accounts get drained with little return on investment. Or perhaps they’ve seen the Cost per Clicks rise on the Bing and Google AdWords platforms […]
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Your source of all things wedding biz from around the web. All Things Weddings: Yes, Wedding Photographers Should Be Fed. No, You Cannot Delete Anything From the Internet – In case you missed the drama around the (now removed but still searchable) article from Brides.com. 8 Instagram Accounts You Should Follow for Wedding Inspiration – […]
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Edna Eudave of Square Eye Photography is force. She empowers her clients to be themselves with bold, fearless wedding photography, and generously shares her passion and experience with other wedding professionals. I interviewed this superhero to learn the secrets of her success. Here’s what she has to say: Superpower: Authentic Connector & Referral Magnet I […]
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Taking time out of your busy day to post on Twitter, Facebook, Instagram and Pinterest can be exhausting. But, as a successful wedding pro, you know it’s necessary. Follow these tips to optimize your social media marketing and drive more leads to your website. 1. Post the Right Content While your Facebook fans may want […]
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Your source of all things wedding biz from around the web. All Things Weddings: Wedding Industry Gets Personal– Gone are the days of cookie-cutter weddings; personalization is here to stay! How can your business adapt to this new trend? When Is It OK to Be the Photographer at Your Own Wedding?– We may be a […]
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There’s nothing worse than wasting money on advertising that doesn’t work. Unless it’s learning that you’ve made a mistake you could have easily prevented. “Do Facebook Ads really work to book weddings?” The answer is, absolutely YES, but only if you use an effective strategy for turning those ad visitors into booked weddings. Avoiding the […]
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How Can I Target Local Couples with Facebook? “I need help setting up a Facebook business page, IF that is the best place to be for a wedding officiant. I do not use social media personally but do want to increase my visibility and therefore my bookings. “Moreover, I am a one-man show operating in […]
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All Things Weddings: Big Fat Indian Weddings Raking in Moolah for US Hotels – Savvy wedding pros are specializing in this niche market to book weddings of $200,000 and up. 17 High Tech Ways to Make a Wedding Memorable – Boost your wedding business by offering these options to techy couples. The Worst Thing to […]
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