How Many Times Do You Contact a Bride Before You Stop?

Featured image for u201cHow Many Times Do You Contact a Bride Before You Stop?u201d
“It’s very frustrating to be hung up on when I call, or to receive a nasty e-mail telling me to stop e-mailing, when they are the ones who contacted me in the first place and all I am trying to do is follow up with them. Why is it so hard for the bride to let me know she went

Featured Wedding Superhero: Brandon Morgan, Videographer

Featured image for u201cFeatured Wedding Superhero: Brandon Morgan, Videographeru201d
Brandon Morgan of And Ever Films specializes in capturing cinematic stories of his clients’ wedding days. He’s also a doer. Give him a suggestion to improve his website and it’s done the next day. Challenge him to implement a strategy, and he’s on it. This is just a part of what makes Brandon a Wedding Superhero. I learned more through

The Secret to Booking Bridal Show Leads With Email Follow Up

Featured image for u201cThe Secret to Booking Bridal Show Leads With Email Follow Upu201d
“How Should I Follow Up After the Wedding Show?” “I would really appreciate it if you could help me with an email to send to people that visit our booth at bridal shows and follow up emails after. “We are a full service travel agency – and for the past year we have been trying to specialize more in the

How to Book More Weddings With a Simple Email

Featured image for u201cHow to Book More Weddings With a Simple Emailu201d
It’s the little things that make a big difference. Especially with EMAIL. It’s incredibly frustrating to get wedding leads by email because it’s like you’re working with your hands tied behind your back. You don’t have your winning smile, that engaging voice, or the gorgeous photos on your website to win them over. It’s just a bunch of black and

Wedding Industry Roundup: Stressful Weddings, SEO Lies, Freaky Emails

Featured image for u201cWedding Industry Roundup: Stressful Weddings, SEO Lies, Freaky Emailsu201d
Your source of all things wedding biz from around the web. All Things Weddings: Yes, Wedding Planning Is Stressful — But Not For The Reason You Think – It’s not just the details! Going Bridezilla is a result of a deeper process at work. 20 Signs You Might Be a Wedding Planner – How true is this?!? I’m not a

How Can I Get Brides On the Phone?

Featured image for u201cHow Can I Get Brides On the Phone?u201d
Question: “No matter how hard I try, I can’t get potential brides to call me rather than always getting emails, SMS’s, FB posts!! Is there any way at all to get them to pick up the phone?????” Answer: Get off your high horse and learn to speak Millennial already. Let me get this straight… You’re getting emails, text messages and

The #1 Reason Why They Don’t Respond and How to Fix It

Featured image for u201cThe #1 Reason Why They Don’t Respond and How to Fix Itu201d
Anyone else sick of brides and grooms who inquire about hiring you for the wedding and then DON’T RESPOND when you get back to them? If this happens to you, it’s likely that you’re making a critical mistake.  It’s one of the 10 Fatal Follow Up Mistakes of Wedding Businesses we share in this video series. This mistake means wasted

How to Write a Persuasive Email That Gets What You Want

Featured image for u201cHow to Write a Persuasive Email That Gets What You Wantu201d
If there’s one thing I simultaneously love and hate more than anything else, it’s EMAIL. Email allows you to communicate with someone for free, gather information, attract and nurture relationships, and much of it can be done automatically.  It doesn’t get much better, unless you throw in a massage and chocolate covered strawberries. But email also has a dark side.

How Do You Handle Brides Using FAKE Emails at Bridal Shows?

Featured image for u201cHow Do You Handle Brides Using FAKE Emails at Bridal Shows?u201d
“Couples get bombarded with literally thousands of emails from venues, florists, photographers, etc. after a bridal show.  So they’ve started giving fake email addresses when registering. How do you follow up with them when they won’t give you a real email address?” Be Cool, Be Smart and EARN a Response Pardon me for interrupting your whine, but… If giving up

The Secret Email Spam Problem No One Warns You About

Featured image for u201cThe Secret Email Spam Problem No One Warns You Aboutu201d
What this wedding photographer was sharing horrified me. “Our email inquiries dropped. I thought we just needed to do more marketing,” he said. “Then we finally figured it out. The email notifications from the contact form on our website were going straight to our Spam folder. We’d been missing every single inquiry from our contact form…for the last two years!”