Today’s craptastic marketing move: creating mistrust through dumb mistakes. First, my confession: I am a link clicker.   Show me a link and my clicking obsession catches fire.  This used to be a real problem for me in the early days of the internet when I caught more viruses than an 19th century prostitute.  Through years of pain (and good

Social media should be an integral part of your overall marketing plan.  If you don’t get going on this, your competition will leave you in the dust. You’re already missing out on all those new leads you could be getting and all those power alliances you could be making. Wedding pro’s inside voice: “But I’m strung out and exhausted just

Have you seen the ads selling massive Facebook “likes” for cheap, promising instant social proof, and allowing you to grow your Facebook business page over night? It’s true. You CAN buy likes, and it can grow your fans overnight. Tempting offer, right? Not so fast there, Champ. Like most things in life, if it seems too good to be real