How to Find the Hidden Gold In Your Wedding Business

Featured image for u201cHow to Find the Hidden Gold In Your Wedding Businessu201d
Stop hiding your best stuff from your couples! 99% of wedding pros are sitting on “hidden gold” in their businesses. I’m talking about the good stuff that will: Makes your wedding business stand out from the competition. Positions you as completely unique…even if you technically aren’t. Creates a category of one for your business so that you beat the competition

4 Wedding Marketing Lessons From Insook & the Purple Cow

Featured image for u201c4 Wedding Marketing Lessons From Insook & the Purple Cowu201d
My friend Dahlia had been bugging me for months to visit the farm with her. “Please, Stephanie,” she said. “You’re gonna love Insook’s Farm!” I didn’t know why it was such a big deal. I mean, I like fresh vegetables from a local farm, but I didn’t get why my friend was so worked up about it. Finally, one day

5 Things You Must Do Before Opening a Wedding Venue

Featured image for u201c5 Things You Must Do Before Opening a Wedding Venueu201d
Question: Should I Open a Wedding Venue? This is a sponsored post that contains affiliate links. “Hi there. First off, impressive website. Great info here and easy to find all your relevant content. Question for you: “I am starting to tinker with the idea of opening a wedding venue in Oregon but have two crucial questions I was hoping you

3 Reasons the Bride Says “Yes” to Paying More

Featured image for u201c3 Reasons the Bride Says “Yes” to Paying Moreu201d
I’ll never forget the thoughts I had at the first bridal show I attended: excitement mixed with trepidation with a huge smattering of cynicism. As I was meandering through the different rooms, I came across a limo company that was going on about how they provide a red carpet walk-up to the limo and champagne for the couple. They had

3 Secrets to Accelerate Your Wedding Business

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  Acceleration: to increase the rate or speed of something. When it comes to your wedding business, that means more weddings, more income and more freedom. But there are probably some things holding you back from accelerating to the next level. Otherwise, you’d be there already, right? It’s time to learn how to acceleration your wedding business to the next

Why We Chose Our Wedding Photographer Over the Competition

Featured image for u201cWhy We Chose Our Wedding Photographer Over the Competitionu201d
Go to any bridal show, and it seems like every other booth is a wedding photographer. “Have camera, will shoot” seems to be the credo these days as more and more photographers are coming onto the scene. Experienced or not, the wedding photography competition is fierce, and we brides can feel it! For every time you wonder how you are

Wedding Industry Roundup: Hashtags, Content and Competition

Featured image for u201cWedding Industry Roundup: Hashtags, Content and Competitionu201d
Your source of all things wedding biz from around the web. All Things Weddings: Offbeat Bride’s 15 Most Viral Weddings of All Time – Looking for some ‘out-of-the-box’ wedding themes for inspiration- look no further! Hashtag Wedding Goals– Millennial brides and grooms take to Instagram and online social media immediately after engagement, will that influence their #WeddingGoals? Drum Roll Please…2016

Featured Wedding Superhero: Terry Ziemba, Photo Booths

Featured image for u201cFeatured Wedding Superhero: Terry Ziemba, Photo Boothsu201d
Terry Ziemba is the owner of Flash Shack Photobooth. Her passion is working with kids at all kinds of events — weddings, proms, school dances, Sweet 16 parties, team building and non-profits in the fundraising arena. How does she keep the fun alive and grow her business at the same time? Let’s take a peek inside her business success. What

3 Reasons Why a Bride Chooses You As Her Wedding Florist

Featured image for u201c3 Reasons Why a Bride Chooses You As Her Wedding Floristu201d
By Ryan & Rachael O’Neil Imagine this: you’re expecting your first child. You’re incredibly excited but you’re also very nervous. It’s about to be a big life change for you and you want to choose the right pediatrician. You’ve never done this before so you begin talking to friends and googling until you get carpal tunnel to find a list

How Can I Compete With Undercutting Competition?

Featured image for u201cHow Can I Compete With Undercutting Competition?u201d
“I am thinking about that belief about how my competition devalues my services, and want to overcome it and convince brides that I am worth the extra money. Since I’ve started my group, I have gotten some church gigs, a couple of gigs playing for nursing homes, a tree lighting, and 1 wedding. When I get leads, I often come