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Blog

How to Book More Weddings Without Being “Salesy”

Posted by Stephanie Padovani

Guest post by Adam Nyholt I had a problem. I wanted to find a low pressure way to “close the deal” without sounding like a greasy salesman. I knew that if a potential client walked out that door without signing a contract, the likelihood they would book decreased dramatically. This had nothing to do with […]

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The Naked Truth About Wedding Collectives and Referral Groups

Posted by Stephanie Padovani Wedding Vendor Showcase

Question: Are wedding collectives worth it? “I have a question of the week for you – regarding ‘wedding collectives.’ [Wedding collectives are exclusive groups of wedding professionals who form a group to attract couples and usually offer some kind of discount for hiring members.] My questions: Are these useful to join? Is it common for […]

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5 Ways For Honeymoon and Destination Travel Agents to Book More

Posted by Stephanie Padovani

Q – How do I keep people from taking advantage of my free advice and then booking their travel through an online website? “One of my biggest frustrations as a travel agent is getting on the phone with a bride or groom and giving them great tips for their honeymoon, and then they don’t book […]

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How to Build a Great-Looking Website When You Are Short on Time and Money

Posted by Brenna Catalano Rhoades Bride on Mac

So you’ve just started your wedding business and now you need a website. The problem is you don’t have the budget to hire a designer and you need something that looks nice and is fast and easy to use. Where can you turn? Here are 5 build-it-yourself options for professional-looking websites: 1) Strikingly Strikingly offers […]

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How to Be a Branding Bad Ass Like Stone Fox Bride

Posted by Stephanie Padovani Red Wedding Shoes

When Molly Guy got engaged in 2010 she was “super bummed” with the Manhattan wedding industry. Everything was frills and lace, formal, ultra-traditional and utterly not her. Her own disappointing search for cool and edgy bridal fashions inspired Stone Fox Bride, a Manhattan bridal boutique curating handmade, local designs. It literally “flips the bird” at […]

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Getting client testimonials: A done-for-you email script

Posted by Stephanie Padovani testimonial image

Guest post by Katie Smyth. So you’ve got happy brides and satisfied grooms and you want to tell the world. You want your potential clients to know just how much your previous clients loved you. You’re looking to add ‘social proof’ of your wedding planning expertise to your website. What you need are client testimonials. […]

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Making Wedding Photography a Snap: Preliminary Questions to Ask Your Clients

Posted by Stephanie Padovani Wedding Photography

Guest post by Anna-Nicole Del Re Long after the cake is eaten and the wedding dress is stored away, the wedding photographs remain. For this reason, your role as a wedding photographer is one of the most important roles at the wedding. As any good wedding photographer knows, your job begins long before the actual […]

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7 Wedding Business Lessons From Game of Thrones

Posted by Stephanie Padovani Game of Thrones Author

Game of Thrones! Game of Thrones!” It’s Sunday night and I’m dancing around Jeff in a circle. Yes, I’m that excited. In honor of this weekly obsession in the Padovani household, let’s explore what Game of Thrones can teach you about your wedding business. 1) Daenerys Targaryen: Stand out from the competition and inspire couples […]

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How to Get More Leads for Your Wedding Business

Posted by Jeff Padovani Bride Holding Flowers

Everyone wants more leads. Whether you are new to the wedding industry or a seasoned pro, knowing where to find qualified leads and keeping that stream flowing is an important part of keeping your business afloat. But what should you do when your existing lead sources dry up or you are starting out and have […]

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3 Pricing Tips for Your Higher Cost Packages

Posted by Brenna Catalano Rhoades

If you are like most wedding pros, you probably have a few different packages or levels of service you offer to your clients, even if they are customized at the end. So what should you do when you’ve put together a killer package that you’d love to sell, yet the higher price tag is driving […]

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Hi!  We are Stephanie and Jeff Padovani, a husband-wife power business duo.

We empower wedding professionals who are awesome at what they do…but not so good at marketing and promoting…with strategies that will double your bookings and allow you to increase your price up to 70% and still book your calendar solid.

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Recent Posts

  • wedding industry marketing, wedding business marketing, wedding business sales tips, wedding business marketing tips, Facebook marketing, Book More Brides, wedding business marketing
    The Secret to Non-Sleazy Wedding Industry Marketing on Facebook
  • Dismayed bride
    6 Embarrassing Reasons the Bride Blew You Off
  • wedding business, wedding business marketing, grow your wedding business, wedding business growth, Google, Google My Business, wedding business marketing
    How to Grow Your Wedding Business With Google (For Free)
  • how to get wedding leads, new wedding pros, how to get wedding clients, how to get leads for wedding pros, Book More Brides, wedding business marketing, wedding business growth
    How Can I Get Leads When I’m New to the Wedding Business?

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