The #1 marketing resource for the wedding industry
How do you get brides to respond? Here’s the all too frequent scenario: Bride (or groom) emails you asking for your “prices and packages.” You respond promptly with your best professional response and… NOTHIN’. (Insert cricket sounds here.) What the heck is going on? They emailed YOU for information, which means they […]
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“Can Instagram really work for my wedding business?” Sometimes it’s hard to know how to book weddings with Instagram – land of the beautiful selfies and perfectly curated feeds. It can feel pretty intimidating. But when you run a wedding business, there are some pretty compelling stats that might make you want to dig into […]
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Guest Post by Misti Marquette Cooke. This is a completely real and honest post about what I’ve learned about SEO and marketing our destination photography business from Mexico. For many photographers, we get our first camera and think that once we learn how to use it correctly, we’ll have a cash cow on our hands! […]
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Bridal shop owners can feel a bit left out of the wedding industry since they do not attend weddings and don’t participate in the planning process like so many of the other wedding pros on Book More Brides do. So, to all of you out there providing the amazing gowns the rest of us admire […]
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Sales is a dirty word. Is it any wonder that we dread it? Yet until a sale is made, nothing happens. You don’t get to do what you love. You don’t get to wow the couple with the wedding of a lifetime. The magic doesn’t happen until you book the wedding. Whether you like it […]
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By Kathy DalPra Most wedding professionals would agree that these days, their website is the most important marketing tool they have in their arsenal. That being said though, far too many pro’s don’t have websites that effectively communicate how great they are or can produce solid leads. Want to make sure that your website isn’t […]
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SEO (search engine optimization) is essential for getting brides and grooms to find you. In fact, that’s exactly what it means. SEO: the process of improving your website’s ranking in the search engines so that more visitors can find you…without having to pay for it. True SEO expertise is complicated and far beyond my own […]
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Question: How do I get brides to buy my gowns? “So I’ve been a wedding DJ for 6 years. I charge well over the average DJ price + consider myself to be fairly savvy about marketing to brides. I recently opened a bridal shop (in addition to DJing)….And I’m finding that NONE of my DJ […]
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By Kelly Rice Owning and operating your own wedding business may be a common dream, but few people consider the logistics of marketing their business once they set up shop. In the wedding business, marketing is all about making a connection with couples that translates into a professional relationship. For wedding planners and other professionals […]
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By Kelly Rice Viral content has become today’s marketing Holy Grail. Everyone wants content that creates a buzz, captures the imagination and – most importantly – gets people talking. After all, viral content is the best form of free marketing since your readers do the work for you. But how can your content compete in […]
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