The Secret to Booking Bridal Show Leads With Email Follow Up

“How Should I Follow Up After the Wedding Show?” “I would really appreciate it if you could help me with an email to send to people that visit our booth at bridal shows and follow up emails after. “We are a full service travel agency – and for the past year we have been trying to specialize more in the
How Do You Handle Brides Using FAKE Emails at Bridal Shows?

“Couples get bombarded with literally thousands of emails from venues, florists, photographers, etc. after a bridal show. So they’ve started giving fake email addresses when registering. How do you follow up with them when they won’t give you a real email address?” Be Cool, Be Smart and EARN a Response Pardon me for interrupting your whine, but… If giving up
Why Bridal Show Marketing Doesn’t Work For You

I was four years old the first time I was stung. I was running barefoot through the grass and…yowsers!…stepped on a bee. For days I was terrified to go outside, convinced that I’d be stung again. But my mother promised that I wouldn’t get stung as long as I wore shoes. Finally reassured, I pulled on my flip flops and
How to Book More Weddings in 2014: Goals, Leads, Smart Marketing

When you think about 2014 do you get excited…or scared? Jeff and I have bundled some of our biggest takeaways from this year into our new holiday video so that you can hit the ground running in the new year. Here’s just some of what you’ll learn in this video: How to program your brain to hit your income goals
Bridal Lead Lists: Crap-tastic Wedding Marketing

Buying email lists for your wedding business is a craptastic idea. Maybe you’ve seen the ads. Bridal leads from various sources like bridal registries, wedding publications and other wedding related sources promise 5,000 bride emails on the cheap. First of all, there is nothing cheap about going down this road. The cost to your business is high, and I’m not
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