Wedding Industry Roundup: Free Marketing, Headlines and Personalization

Featured image for u201cWedding Industry Roundup: Free Marketing, Headlines and Personalizationu201d
All Things Weddings: Nightmare Before Christmas Wedding is ‘simply meant to be’– This photography feature highlights one couple’s unique wedding, stemming from their passion from their favorite movie. How Geeky Wedding Cakes Grabbed a Slice of a $2 Billion Industry – The sky’s the limit when it comes to wedding cakes- and ‘nerds’ everywhere are raising the bar. How to

The New SEO: 8 Secrets to Getting Your Wedding Blog On Page 1 of Google

Featured image for u201cThe New SEO: 8 Secrets to Getting Your Wedding Blog On Page 1 of Googleu201d
  Back in the Dinosaur Age of the internet (think before 2010) SEO was simple: figure out the keyword phrases you want to rank for and cram as many of them as possible onto your website and blog posts. It may have been slightly more involved than that, but there were plenty of ways to game with system with link

7 Blogging Mistakes of Wedding Pros

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By Megan Miranda These days, blogging is an important part of every business; this is especially true for those in the wedding industry. Blogs allow you to engage followers and promote your work. Whether you are just getting started blogging for your wedding business or you are a seasoned pro, make sure you aren’t making these seven blogging mistakes! 1.

8 Ways to Book Weddings With the Words On Your Website

Featured image for u201c8 Ways to Book Weddings With the Words On Your Websiteu201d
By Ellenor Day-Lutz Running a wedding business can be tough. You need to be an expert in your field AND you need to know how to market yourself and sell your services. So how can you make sure the words on your website work for you? Here are some tips: 1. Combine words with photos. It’s so important to tell

Featured Wedding Superhero: Lisa Paladin, Wedding Planner

Featured image for u201cFeatured Wedding Superhero: Lisa Paladin, Wedding Planneru201d
Superpower: The Social Butterfly You may have heard the saying, “It takes a village to raise a child.”  Well, your wedding business is your child – it will take a village to help it grow! Nobody understands this better than Lisa Paladin of Event Plan-It. Lisa clearly realizes the value of making personal connections and building relationships. We had to

7 Ways to Create an Engaging Wedding Blog Right Now

Featured image for u201c7 Ways to Create an Engaging Wedding Blog Right Nowu201d
By Kaitlin Jones So you want to start a blog for your wedding business, but you’re not sure what works?  You’ve come to the right place! A blog is a wonderful way to capture your business’ voice, while offering your audience more than, well, just what you’re offering!  Share insight with your followers, promote your fellow wedding professionals with curated

8 Unforgivable Online Marketing Mistakes All Photographers Make at Least Once

Featured image for u201c8 Unforgivable Online Marketing Mistakes All Photographers Make at Least Onceu201d
By Nancy Young Owning a photography business makes you a wearer of many hats. You will most likely be a photographer, an accountant and your own online marketer all in one. When talking about “online marketing” we mean everything from SEO, to social sharing, to community growth, as well as management of your company’s presence on visual social networks like

How Can I Attract Couples to My Niche Wedding Blog?

Featured image for u201cHow Can I Attract Couples to My Niche Wedding Blog?u201d
 “Thank you very much for sharing some great info and wonderful advice. “My daughter got married last year, and while planning for it, I realized as a American-Muslim community, we don’t have much in the way of planning, it was all through word of mouth. Besides the blog we have spent a lot of effort on social media, but building

How to Use Photos Online Without Getting in Trouble

Featured image for u201cHow to Use Photos Online Without Getting in Troubleu201d
Question: How can I  use other people’s photographs on my blog? “I’m not necessarily bothered about real weddings… it’s more pictures of the flowers, cakes, etc. that I’d like to use, but I’m really unsure about the rules. The more I look, the more confused I get. Some people say don’t do it, others say get permission beforehand, others say

10 Tips from Expert Wedding Bloggers

Featured image for u201c10 Tips from Expert Wedding Bloggersu201d
You’ve heard it time and time again – your business needs to have a blog. Having a blog allows you to show your expertise, attract new brides and grooms and increase your business, yet some wedding pros just haven’t embraced it. Don’t know what to write about or how to find time to blog in your already busy schedule? Here