Juggling shadow

Question: I’m juggling so many responsibilities, how can I keep my business on track?

“Dear Stephanie,

When I am using the resources you have provided me with via Book More Brides I feel great and can see a light at the end of the tunnel… However when life begins to happen and I have to change my focus just for a second I then find myself 6 months later with nothing done, no planning, no clients, no time! It’s like everyone’s needs and wants got completed before mine and the business.

For years I have been looking for a mentor to keep me on track, bounce ideas off of and just be there when I think the walls are closing in. Everyone I speak with has a fee for their time which is understandable. Unfortunately for a business that is in the red another fee is not really attractive right now. So how do I get a mentor without having to pay with money I don’t have to stay on track and feel like there is some support on my end?

I need some insight on how to keep the business closer to the top of the priority list! Need some help on where to go from here… seriously considering closing up shop and flat lining the whole thing!”

Yours Truly,
Wife, mother (of 3), ministry leader, employee (PT) and entrepreneur…

Answer: Make your business a priority with these 3 tips

Hi, Denise.

It sounds like you have a whole heap of challenges on your plate and lots of roles to fill!

You’re absolutely right; you need to keep consistent focus on your business if you want it to grow.  I’m sure you’ve noticed that when you’re working on it, you get momentum and the leads come.  When you get busy and neglect it, not much happens.

#1 –  Book time on your calendar just to work on your marketing.

There will always be a demanding child, husband or client who needs your time and attention.  If you want to make sure you make the time to work on your business, you need to schedule it like an appointment and keep it.

What time is best for you to work uninterrupted?  It might be first thing in the morning or maybe late at night when the kids are asleep.

Block out 1-3 hours per week, whatever you can manage, and keep that appointment with yourself and the destiny of your business.

#2 – Create a “mastermind” to keep yourself on track.

This concept comes from Napoleon Hill, author of Think and Grow Rich.  He says that take the “average” of the 5 people you are closest to, their finances, their health, their happiness…and that’s you.

If you want to improve yourself, you need to associate with people who have achieved more success in these areas that you have.  It automatically pulls you up and keeps you accountable.

A mastermind is a group of people who meet once per week (or possibly less frequently) to help and support each other.  This might be a group of local wedding pros who meet in person or on the phone.

Each time you meet, share your challenges and opportunities.  Then come up with an action plan and commit to it.  Sharing this with a group makes it more likely that you will follow through, and you’ll get amazing resources from these connections, guaranteed.

#3 – It’s worth investing in a mentor or coach!

I’ve worked with several business and personal coaches through the years and will continue to do so.  It works!

Here’s why: something happens when you invest a substantial amount of money in coaching or training.

You force yourself to justify your investment; the more money you spend, the more pressure you’ll feel to get a return on it.

In other words, when you invest in yourself and your business, you’re more likely to succeed.  If it “hurts” a little financially, you’ll be that much more determined to do the work and stay focused and committed.

I’ve seen it happen with myself and also with our consulting clients.  I’m not suggesting you HAVE to do this if you’re in a tight financial situation, but when you can, I highly recommend it.

Act on one or more of these strategies to keep your business growing and thriving!


How do you stay focused on your wedding business goals?

Photo Credit