Guest post by Kathy Dalpra Getting listed in search engines in hard enough without Google constantly changing the rules on us…and they’re at it again. On April 21st, websites that are mobile-friendly will receive search engine ranking preference. What It Means for You If your website isn’t specifically coded and/or built to work with mobile devices, you’re at a disadvantage.

  Confession: I stole the apps on this list from Sonny Ganguly of Wedding Wire.  In his presentation at the Wedding MBA 2013 called, “Planet of the Apps,” he shared 36 of his favorite apps you can use for your wedding business. Honestly, I couldn’t write fast enough to keep up!  Here are the ones that jumped out at me

Last week at the Wedding MBA, Sonny Ganguly of Wedding Wire once again blew our collective minds.  This time he shared his ambitious goal: to get 100% of wedding professionals to go mobile by next year. Why is going mobile so important to your wedding business? Check out these eye-opening statistics: In 2014, the amount of mobile traffic will surpass

Just last week Pinterest introduced a new feature you need to know about: Pinterest business accounts. While there really aren’t any benefits to having a “business” account versus a “personal” one right now, if you’re already using your Pinterest account for your business, you need to convert it to a business account as soon as possible. Here’s why: Pinterest updated

Photographers are faced with this challenge: in a world where you can get an 8×10 print at Walmart and couples are more interested in sharing digital photos on Facebook than they are in purchasing an album, how can you give clients what they want and still make money? I recently stumbled across an interview with Nate Grahek of Sticky Albums

No matter how much we love Facebook for wedding business marketing the truth is that privacy issues and questions regarding possible privacy issues have been a problem from the beginning. While that doesn’t stop most people using Facebook it does create frustration. The one good side of things is that there is almost always a way to block information from

Getting found on Google is about more than just getting found in their main search results. You also want to be found on local map searches for wedding businesses. Why? Because even if you don’t have a storefront location where brides can come you hopefully do have an office where you can meet with them. Getting found on Google maps

We’ve spent the last year encouraging wedding businesses to get on the band wagon of social media. If you have done so you are probably in the same boat as many businesses today. The difference between businesses that make social media work for them, and those that give it a try and give up, comes down to strategy and hard

Don’t you hate the feeling of being too late to take advantage of a great opportunity? We get a great tip or a bit of advice and know we should take action…then we forget about it or worse…we procrastinate. Then we see someone else set sail on that Opportunity Ship without us.  Not fun. Here’s an example of what happened