I was four years old the first time I was stung. I was running barefoot through the grass and…yowsers!…stepped on a bee. For days I was terrified to go outside, convinced that I’d be stung again. But my mother promised that I wouldn’t get stung as long as I wore shoes. Finally reassured, I pulled […]
When you think about 2014 do you get excited…or scared? Jeff and I have bundled some of our biggest takeaways from this year into our new holiday video so that you can hit the ground running in the new year. Here’s just some of what you’ll learn in this video: How to program your brain […]
What’s the very best source of leads for your wedding business? If you ask wedding vendors, it’s pretty much unanimous: word of mouth. These leads come from either the people who’ve seen you in action or referrals from clients who have used your services. These leads are high quality because they already understand your value […]
Question: What lead generation companies will provide worthwhile leads for us? “Hi Stephanie & Jeff, We have centered our marketing efforts around resellers, as in caterers, planners, etc. offering them preferred vendor status on our website, etc. in exchange for referrals and have found this to be, for the most part unproductive. Either those vendors […]
I love October. It’s the official month for horror and monster movies. If you know me, I have a sweet tooth for the macabre. A few weeks ago I watched a documentary about the making of one of my all-time favorite horror flicks, John Carpenter’s Halloween. In case you haven’t seen it (shame on you!) […]
Question: How do I manage my client response emails when I have multiple team members? “Hi Stephanie and the BMB team, Just a query about personalising emails. We’re a tiny outfit and we share the response on customer service emails. A lot of our customer service responses are sent out by Jugee my right hand […]
Question: How should I respond to email leads when they ask for prices? “Thank you for sharing your videos about the automatic expert system. I would like to implement it in my business. I have a question though about brides that contact you directly (they don’t sign up for your newsletter or the bride “bribe”). […]
Question: My leads have slowed since I took time off my wedding business earlier this year. How can I boost my business quickly? “My biggest frustration atm is that I know I am an expert in my field, I have been a celebrant for over 10 years now and for the most of that time […]
The wedding industry is a competitive one. You may find yourself scrambling to book brides and find new clients. What’s a wedding vendor to do? Nowadays, you’ve got to get creative. Here are a few slightly unconventional ways to get your name out there that are sure to have the brides fighting each other for […]
Question: How do I get bridal show leads to respond to my email? “My name is Cynde I purchased your system last year as a wedding planner and it had amazing results – I was meeting and booking brides. But now I recently purchased a wedding chapel and need your help. I am applying your […]