How Do I Know If My Wedding Advertising Is Working?

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by Claire Gould The secret to successful wedding advertising It’s important to work to clear objectives when advertising your wedding business. It can be very easy to place an ad in your favourite local wedding magazine and simply hope it will bring some orders in. That’s what I did when I started out – but […]

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How To Get Brides to Promote Your Wedding Business For You!

Wouldn’t it be nice if you could just have someone go out and promote your wedding business…telling everybody they know…for free? Well, with social networking, you can! Facebook and Twitter are ultra-powerful marketing tools that let you turn your happy clients into a sales force of raving fans who spread the good news about your […]

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3 Simple Tips for Making Your Wedding Blog Stand Out

Admittedly, many wedding professionals were a little late getting started with a wedding blog.  But by now, every time you turn around a new one pops up. Seems like everyone everywhere has a blog. So in this sea of wedding blogs, how do you make yours stand out? Liene of Think Splendid Communications gives the […]

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5 Big Mistakes Wedding Professionals Make on Facebook

When I asked the wedding professionals on our email list for their biggest questions about using social media for their wedding businesses, the response was overwhelming!  And most of the questions that came in had to do with Facebook. My Confession I’m on Facebook.  I use it personally and professionally.  But I have to confess… […]

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Wedding Industry Trends 2011: Diversify or Die!

Recent articles from eWedNews.com claim that the wedding industry is finally beginning to wipe the “fairy dust” from its eyes and realize that it’s time for a change. You can read these articles here: “What is WISN Selling?  It Could Be Common Sense” “A New Generation of Wedding Professionals Is Not Buying What the Older […]

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