What To Do When Your Hero Fails You: Ode to Doug Gordon, Jasmine Star

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  When someone rises to the level of “rockstar” in any industry, including the wedding industry, they gain legions of fans.  They become an inspiration to thousands, encouraging them to achieve their dreams, just like they did. We need our heroes because they help us believe.  But what do we do when our heroes fail? Take any recent scandal involving

What the Wealthiest Wedding Photographers Know That You Don’t

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The most successful wedding photographers are doing something that the poor photographers aren’t.  We’ve been digging deep into the minds and business models of 6 Figure photographers in preparation for our upcoming 6 Figure Wedding Photographer Summit, a 7 day free event just for wedding photographers. At first, it was confusing.  One photographer does gorgeous work, his clients love him. 

How to Get Leads On Facebook Without Being a “Bride Stalker”

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Question: Is it stalking if you contact a bride via facebook? Is it stalking? Well, that’s going to depend on who you ask. First, how would you feel if a business contacted you on Facebook and asked you to buy from them? Most people would be a little irritated, to say the least.  My Jeff goes into a rage whenever

3 Ways Smart Wedding Pros Outsource the Busy Work

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Question: I’m not very handy with design. How can I create some professional-looking documents without spending a lot of money? “Good afternoon Stephanie & Jeff, “We have been going through some of your training videos and they are FANTASTIC:) It is so nice to finally have a business mentor that understands the industry we are in. We have had Business

How to Get Leads For Your Wedding Business For $100 or Less

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One of trickiest parts of getting more leads for your wedding business is that many marketing strategies cost money.  When you’re just starting out…or when you don’t have many leads to begin with…you don’t have the money to invest. It’s Mother Marketing’s cruelest catch 22. But there IS a solution: bang for the buck, Bootstrapper Marketing Strategies that really work

6 Creative Ways to Get More Reviews For Your Wedding Business

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Question: How can I get more reviews and testimonials from brides? Rachel writes: RE: Social proof – I’d like more examples of what qualifies. The thing is I have done very few weddings lately (I did two last year!). I only have three reviews. I do have a few thank you notes. Would it be out of line to quote

“I’m Afraid I’m Going to Blow It With My Dream Wedding Client!”

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Question: My dream wedding client just contacted me, but I’ve never done anything like this. How do I let her know that HER wedding will fit her vision when I have nothing to show her? “First off I have to say that I am loving every single bit of this! I just added client testimonials to my website, have personalized

3 Wedding Pro Tips for a Rockin’ Business

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We recently surveyed the wedding pro friends of Book More Brides to learn their best wedding planning tip to share with brides and grooms.  A few of them sent strategies for wedding vendors instead. While that wasn’t exactly what we were looking for, these tips were WAY too good to pass up!  Check out these awesome tips from the wedding

Cool Free Tool: WD40 for the Stuck Wedding Blogger

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Hola, fellow wedding vendor! In the name of brevity, let’s get right to the point. Sometimes I struggle with IDEAS about what to blog about.  Anything that gives me a helping hand with that is quite welcome. Without further ado, here is a cool little site I came across to help you generate content. You’re welcome. VISIT CONTENT GENERATOR HERE

Are Your Emails Banished to the Bride’s Spam Folder?

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Are Your Emails Banished to the Bride’s Spam Folder? One of the strategies we recommend to improve your email response from brides and grooms is to include your photo and links in your email signature. Pros of the Image Email Signature It presents you as a “real” person, making you more likeable, so that couples more likely to do business