It’s a fact of life that where your website is ranked on a search engine will automatically determine how successful your site is. For instance, if your wedding business site is on page two let alone page three of the search results you pretty much might as well not be on there in the first place.
So how do you get your site ranked well? Steven Churchill points out in his article that now days your ranking is determined more on the number of people who read and share your page than it is on keywords. Not that keywords aren’t important mind you. Finding the right keywords are still important to get found online. As a reminder however you need to always remember that your content has to be compelling. Think about it this way: If you were a bride would you be drawn in by the content on your site? Would you take the time to read it? If not then a re-write is in order. What do you think?