Featured Wedding Superhero: Leann Moore, Floral Stylist

Leann Moore of Whimsical Floral Design isn’t your typical florist. Yes, she rocks the lush, gorgeous floral creations…but she also rocks out to heavy metal groups like Mudvayne, Hellyeah, Slip Knot and Five Finger Death Punch. Leann brings this bold authenticity to her wedding business, and it’s one of the reasons her clients love her, […]

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3 Reasons Why a Bride Chooses You As Her Wedding Florist

By Ryan & Rachael O’Neil Imagine this: you’re expecting your first child. You’re incredibly excited but you’re also very nervous. It’s about to be a big life change for you and you want to choose the right pediatrician. You’ve never done this before so you begin talking to friends and googling until you get carpal […]

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How to Find Brides Who Value Your Work

Flowers and rings

“[My biggest challenge] is connecting with the right brides. Hands down. My wife is a mind-blowing florist and incredibly sweet and that’s what has won most of our current brides. (We just entered the wedding industry a year ago.) But dealing with the business side, what have you seen to work efficiently in finding brides […]

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5 Ways to Book More Valentine’s Day Engagements

heart cake

Tis the season to get engaged!  While ⅓ of engagements happen between Thanksgiving and New Year’s Day, surveys predict that over 6 million couples will get engaged on Valentine’s Day. Think about it: all those Love Actually-loving, Notebook-watching couples who will very shortly be starting the bizarrely beautiful and positively stressful process of planning a […]

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