Event Nightmares: The Mummy That Ate My DJ Gig

Event Nightmare

I made a huge, embarrassing mistake in our first year as DJs. It’s so bad I still cringe thinking about it. Here’s the story: A friend of a friend had “connections” at a local summer camp and they were auditioning new talent. The hours were short, the pay was good, and we had an in. […]

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How One $15 Niche Domain Name Got Me On Page 1

Once upon a time (circa 2013), I bought the domain name CountryWeddingDJ.com. Go ahead….google “country wedding DJ” and see what happens.  I’ll wait. So CountryWeddingDJ.com now forwards to CountryDJStaci.com…but you saw me at the top of Google. Ahead of people like professional Nashville country DJs like Dee Jay Silver and Hish. I know, sickening, isn’t […]

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How I Stopped Price Haggling

Like most wedding professionals, I have experimented with a ton of different prices and package options over the years. A lot of times it felt like throwing options up in the air and seeing what stuck. You have to start somewhere, right? It’s a process of trial and error for sure, but after each new […]

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3 Clients I Wish I Had Fired & Why

If you are new to the wedding industry and find yourself combing the Book More Brides website for tips and advice, you have probably come across some articles discussing firing clients or turning away prospects. If you are like me, you read that advice, thought to yourself, “That’s smart! I’m going to do that,” and […]

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Featured Wedding Superhero Steve Sievers: DJ & Musician

Steve Sievers of Showcase DJ in Southern California has performed at over 800 weddings during his 15 year career. He is a professional musician (guitar and vocalist–yeah!), an expert in song selection, beat mixing, MC duties, and wedding planning. He’s also super smart when it comes to getting into action and sharing what he’s learned. […]

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Should I Change the Name of My Wedding Business?

“My business (Elegant Ensembles) has been around 28 years now, and I’ve brought two DJs in their late 20’s on as junior partners (their business is AMG entertainment). “I’ve absorbed their business into mine, but we’ve been going in circles on rebranding our company…EE seems a bit dated (Ensembles does sound kind of classical), AMG […]

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Featured Wedding Superhero: Peter Merkle of Chicago Wedding DJs

Superpower: The Host with the Most Peter Merkle, is the Chief Energy Officer of ChicagoWeddingDJs.com, founding member of the Chicagoland Chapter of the American Disc Jockey Association, guest speaker and author of “How To Have A Dream Wedding (and Avoid the DJ Nightmare).” When I asked Peter to share his “superpowers,” the skills and talents […]

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