The Shocking Truth About Wedding Photographer Profits

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by Casey Fatchett How Does Your Wedding Photography Business Measure Up? | Create infographics This recent photographer survey reports… Photographers spend an average of 13.5 hours per week editing photos. The average time investment (including shooting, editing, meeting time, etc.) for a photographer per wedding is 65 hours. Wedding photographers earn an average of $37 per hour (before expenses). The

5 Tricks That Leave Brides Hot and Bothered About Hiring You

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Question: How can I write an email that gets brides to take action? “****The webinar was great informational last night,  I created this [email to send to brides] and wanted to know your thoughts.” Dear Stepanie, Hope planning is going well for your upcoming May 5th wedding. I just finished read a book where one of the chapters gave 7

“I’m Afraid I’m Going to Blow It With My Dream Wedding Client!”

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Question: My dream wedding client just contacted me, but I’ve never done anything like this. How do I let her know that HER wedding will fit her vision when I have nothing to show her? “First off I have to say that I am loving every single bit of this! I just added client testimonials to my website, have personalized

6 Lessons We Can Learn From Infomercials

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by Heidi Thompson We all know that infomercials are salesy and cheesy but they work and that is fascinating. Some of the products are more useful than others, but infomercial creators know how to make the most of certain marketing principles to sell even the stupidest product. For example, the Shake Weight hit $40 million in sales in 2010. If

Want Brides and Grooms to Notice You? 3 Ways to Stand Out From the Herd

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When a bride or groom contacts you, there’s a pretty good chance that they’re also reaching out to several of your competitors.  That first impression means everything! Here are three strategies that you can use to immediately start winning them over. Strategy #1 – Send an instant video response. How are your competitors responding to a lead? More than likely,

How to Use Social Media to Boost Your Wedding Business

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Written by Melissa Page  Social media has become more and more popular in the wedding industry nowadays. In the past, brides had to clip images from magazines or get ideas from photos and show them to wedding vendors – vendors they find via word of mouth. Today, with help from social media networks and tools, a bride can get inspiration

The Secret to Relentless Follow Up Brides Actually Love to Get!

Featured image for u201cThe Secret to Relentless Follow Up Brides Actually Love to Get!u201d
If you’ve watched our latest video series revealing the  7 Embarrassing Reasons Why the Bride Blew You Off, you know that a bride or groom typically needs 5-12 contacts with your business before booking. Well, if you didn’t know before, you know it now! At any rate, the big question is, “How do I follow up that much without ticking

3 Free Strategies For Digging Up Hidden Bridal Leads Today

Featured image for u201c3 Free Strategies For Digging Up Hidden Bridal Leads Todayu201d
The #1 question we get from wedding vendors is, without a doubt… How can I get more leads? Before I answer with a wise ass comment like, “What do I look like, a lead vending machine?” we really can’t answer that question, not really, really well, until we know a little more about you. But if I were a wedding

4 Unconventional and Super Effective Tactics to Get a Bride to Respond Now

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Now that you know what NOT to do when you respond to that lead, let’s get to the good stuff! Here are four strategies that leave her begging for more.  (Watch our free video series to learn how to follow up automatically!) 1. Respond instantly with video. Fast response is critical.  The best time to respond is within 5 minutes. 

How to Get Your Brides to Brag About Your Business All Over Town

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Question: How do I keep in touch with brides who’ve booked me two years in advance and get them to send me referrals? “Hi Steph! I have a question that I’m sure I cannot ask on any other blog. I’ve wooed a bride and she’s finally booked her wedding with me at a good price and I’ve received her deposit.