The #1 marketing resource for the wedding industry
By Kelly Rice Recent advances in marriage equality have once again changed the landscape for wedding businesses all over the country. The industry is no stranger to change, of course, with marriages and families helping to shape innovations in the marketplace as well as developing new traditions while still giving people the ‘fairy tale wedding’ […]
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The day I quit my job was one of the scariest moments of my life. It was right around the time we got married (see photo.) I’d saved up two months income as a safety net (if you can call it that) but other than that, it was do or die time. Unfortunately, we wasted […]
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12 Tips For Work-Life Balance and Finding the Courage to Stand Out Jessica Anderson of Jessica Sue Anderson Photography in Utah is a multi-talented photographer, wife, mother and entrepreneur. The amount of information she’s assimilated and implemented to grow her new wedding business is truly inspiring! We had a chat to learn her secrets. What […]
Click Here to Continue Reading...All Things Weddings: The Gay Wedding Industry Goes Mainstream – WeddingWire buys GayWeddings.com, welcoming what could be a $2.5 Billion industry if same sex weddings are approved nationwide. What to Do In a Customer Drought? Look to the Wedding Industry – Learn how to survive when the marriage rate is the lowest it’s been […]
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By Megan Miranda As a busy wedding professional, you need to keep on top of your clients and events. You may be dedicated to a pen and datebook, or you may keep all your plans in your iPhone. Whether you are ready to try an awesome digital task management system, or intend to keep using your […]
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Know thy Numbers! If there was a 10 Commandments of Business, I’m sure this would be one. “Know thy numbers or pay with eternal business damnation.” Alright, maybe not damnation but damn, your making it way harder than it has to be. We were recently featured by Ontraport, the software we use to help run […]
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By Kaitlin Jones So you want to start a blog for your wedding business, but you’re not sure what works? You’ve come to the right place! A blog is a wonderful way to capture your business’ voice, while offering your audience more than, well, just what you’re offering! Share insight with your followers, promote your […]
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How Can I Target Local Couples with Facebook? “I need help setting up a Facebook business page, IF that is the best place to be for a wedding officiant. I do not use social media personally but do want to increase my visibility and therefore my bookings. “Moreover, I am a one-man show operating in […]
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All Things Weddings: Big Fat Indian Weddings Raking in Moolah for US Hotels – Savvy wedding pros are specializing in this niche market to book weddings of $200,000 and up. 17 High Tech Ways to Make a Wedding Memorable – Boost your wedding business by offering these options to techy couples. The Worst Thing to […]
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By Kelly Rice Viral content has become today’s marketing Holy Grail. Everyone wants content that creates a buzz, captures the imagination and – most importantly – gets people talking. After all, viral content is the best form of free marketing since your readers do the work for you. But how can your content compete in […]
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We empower wedding professionals who are awesome at what they do…but not so good at marketing and promoting…with strategies that will double your bookings and allow you to increase your price up to 70% and still book your calendar solid.
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