The #1 marketing resource for the wedding industry
The first time you met with prospective clients you were probably nervous and sweaty. As a seasoned wedding professional, your meetings likely go more smoothly now. If not, or if you’re unable to book clients at the first meeting, follow these tips to improve your skills. You should feel comfortable and confident, signing contracts with […]
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Ever wonder about the difference between the wedding businesses who attract high end leads and prosper, and those who don’t? One of the fastest ways to become a high end wedding professional is to do what they do. It’s not just luck; it’s a repeatable recipe for success. #1 – They outsource and delegate. There’s […]
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“Help! I love your columns and website – you are a godsend for our profession! I have a very unique situation that came up today and I would LOVE to ask for your guidance. I am a wedding planner new to the area. Yesterday I met with potential clients for two hours about procuring my […]
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By Kelly Rice Owning and operating your own wedding business may be a common dream, but few people consider the logistics of marketing their business once they set up shop. In the wedding business, marketing is all about making a connection with couples that translates into a professional relationship. For wedding planners and other professionals […]
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Your source of all things wedding biz from around the web. All Things Weddings: Same Sex Weddings SCOTUS Ruling – On June 26th, the Supreme Court ruled same sex weddings are legal in all 50 states! Wedding Photographer’s Epic Comeback to an Anti-Gay Client – Read the response that got 83,000 shares on Facebook! Infographic: […]
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By Kaitlin Jones Whether you’re building your small business or you’re a brave solo-preneur starting to dip your feet into the world of wedding wonder, branding should be at the top of your To-Do List. More than just business cards and letterhead, everything under the umbrella term of “branding” is an instant snapshot of what […]
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By Kelly Rice Recent advances in marriage equality have once again changed the landscape for wedding businesses all over the country. The industry is no stranger to change, of course, with marriages and families helping to shape innovations in the marketplace as well as developing new traditions while still giving people the ‘fairy tale wedding’ […]
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The day I quit my job was one of the scariest moments of my life. It was right around the time we got married (see photo.) I’d saved up two months income as a safety net (if you can call it that) but other than that, it was do or die time. Unfortunately, we wasted […]
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12 Tips For Work-Life Balance and Finding the Courage to Stand Out Jessica Anderson of Jessica Sue Anderson Photography in Utah is a multi-talented photographer, wife, mother and entrepreneur. The amount of information she’s assimilated and implemented to grow her new wedding business is truly inspiring! We had a chat to learn her secrets. What […]
Click Here to Continue Reading...All Things Weddings: The Gay Wedding Industry Goes Mainstream – WeddingWire buys GayWeddings.com, welcoming what could be a $2.5 Billion industry if same sex weddings are approved nationwide. What to Do In a Customer Drought? Look to the Wedding Industry – Learn how to survive when the marriage rate is the lowest it’s been […]
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