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I’ll never forget the thoughts I had at the first bridal show I attended: excitement mixed with trepidation with a huge smattering of cynicism. As I was meandering through the different rooms, I came across a limo company that was going on about how they provide a red carpet walk-up to the limo and champagne […]
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…Or Reboot Your Strategy If You’ve Tried With Less Than Stellar Results By Jen Kiaba Barry There’s a lot of grumbling going around with wedding pros who have tried and failed to use Facebook Ads successfully. They pop into groups on Facebook and scare other business owners with horror stories of how their ads spent […]
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By Audrey Isaac, 100Candles.com If you’ve been seeking that elusive additional stream of revenue, look no further than wholesale partnerships. Wholesalers offer bulk goods—from candy to candles—at discounted rates, allowing wedding professionals to buy more of what they need for their clients for less. While many wedding professionals have worked with wholesalers before, most don’t […]
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Staci Nichols of R3volution Weddings brings her fierce drive to everything she does. Whether it’s pouring over her books, studying marketing, writing great articles for Book More Brides or dreaming up new offers for her business, she’s all about getting into action. But the wedding business hasn’t always come easily for Staci. Fortunately for us, […]
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Doubling or even tripling your wedding leads is easier than you think. I’m not just blowing sunshine up your wazoo here. We work with wedding pros every day, and our first goal is to optimize what they’ve already got to increase leads and bookings. We look for the simple, easy changes that can double or […]
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Acceleration: to increase the rate or speed of something. When it comes to your wedding business, that means more weddings, more income and more freedom. But there are probably some things holding you back from accelerating to the next level. Otherwise, you’d be there already, right? It’s time to learn how to acceleration your […]
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I’m going to let you in on a little secret…stuff you pin from your site to Pinterest is a link back to your site! Yeah. Unlike videos on YouTube, tweets, or Facebook posts, pins are direct links to your site. Because we know Pinterest is the bride’s natural habitat, this is particularly good for those […]
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By Jen Kiaba Barry Many wedding pros balk at the idea of using online paid advertising tactics to drive leads. Perhaps they’ve tried it in the past and seen their bank accounts get drained with little return on investment. Or perhaps they’ve seen the Cost per Clicks rise on the Bing and Google AdWords platforms […]
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Go to any bridal show, and it seems like every other booth is a wedding photographer. “Have camera, will shoot” seems to be the credo these days as more and more photographers are coming onto the scene. Experienced or not, the wedding photography competition is fierce, and we brides can feel it! For every time […]
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Your source of all things wedding biz from around the web. All Things Weddings: Yes, Wedding Planning Is Stressful — But Not For The Reason You Think – It’s not just the details! Going Bridezilla is a result of a deeper process at work. 20 Signs You Might Be a Wedding Planner – How true […]
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