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Ever notice how neurotic brides can be? Yeah. So you’ve noticed. In most cases, they’ve been dreaming about their wedding day for years, and the day is all too swiftly arriving. They’re full of hope for the future and fear that they’re going to mess it up. What Brides Really Need In this highly emotional […]
Click Here to Continue Reading...Most wedding vendors agree that they ought to be using social media to market their wedding businesses. The problem is that most of us don’t know HOW to do it. Check out this blog post to learn who Mashable readers identified as the top 5 businesses that excel in customer relations on social media. You […]
Click Here to Continue Reading...In my daily perusing of the interwebs, usually in search of truth, insight or just mindless entertainment, I came across a blog post on a subject that’s been nagging at me quite a bit lately. You can read it here: 11 things my life doesn’t need Being rather vulnerable to distraction, you have no idea […]
Click Here to Continue Reading...Did you know that Youtube has surpassed Google as the #1 search engine? That’s right…a search engine. People don’t just go to Youtube to listen to music anymore; they go there for information. Photographers have a major advantage over many other wedding professionals (you already knew you were special, right?) and that is their gorgeous […]
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I spoke to a wedding vendor the other day who just wrote his first blog post. Hurrah! Sure, he was a little late jumping on the blogging band wagon, but he got started. The trick will be…can he keep it going? The best way to stay excited about blogging is to see results: more website […]
Click Here to Continue Reading...I had no idea what I’d gotten myself into when I started digging into social media. No wonder wedding vendors have so many questions about it! There are so many amazing features and so many things you can do with it, so many different strategies… Yeah, it can be overwhelming. But I’m enjoying this […]
Click Here to Continue Reading...Are you a writer? Just what I thought, me neither. What! How can this be? Yeah, I’m a blogger who struggles as a writer. That’s right world, deal with it! I’m a voracious reader, learner, dreamer and schemer (I prefer strategist). Whenever I man the keyboard I’m sweating bullets. I just wasn’t born with the […]
Click Here to Continue Reading...I read the book Free: The Future of a Radical Price by Chris Anderson this year and it completely blew my mind. Anderson talks about the rift in the mindsets of people over 30 and people under 30 when it comes to “free.” Those over 30 grew up hearing, “Nothing is free.” “You don’t […]
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by Claire Gould The secret to successful wedding advertising It’s important to work to clear objectives when advertising your wedding business. It can be very easy to place an ad in your favourite local wedding magazine and simply hope it will bring some orders in. That’s what I did when I started out – but […]
Click Here to Continue Reading...I was hanging out on Wedding Wire the other day and came across this question: What comes first…the branding or the client? It’s a good question. Do you create your marketing message first and then attract the clients you want…or do you consider your ideal client first and then design your message to attract them? […]
Click Here to Continue Reading...Download the free report and email template to turn “How much?” emails into booked weddings.
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