The #1 marketing resource for the wedding industry
This is a sponsored post that contains affiliate links. Whether you’re a newbie or a veteran in the wedding business, the word “assistant” can be scary. How can you possibly hire someone to do what you do? I turned to Bob Graham, founder of Event Temple software for wedding pros and the multi-op entertainment […]
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Commercials usually suck. When they come on, I run to the bathroom. Or Jeff and I make fun of the hideous commercials that get repeated again and again. “Bosley — this is MY hair!” Poor Peter Brady. But this commercial had me in stitches! I love me some good marketing. Watch this viral video: Yes, […]
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By Suriaa Kanakapally Andrew’s daughter Alessia was born few years ago. At the time of her birthday, the hospital partnered up with a photographer and offered a photo package for the family. Andrew was shocked at the genius this hospital and photographer exhibited in their marketing. Overall, he was pleased with the package, the timing, […]
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By Mika R I had filmed one wedding. I had a brand new website, featuring my one video. I had no contacts in the wedding industry. No SEO. No social media. But I had disproportionately high self-belief, and I had two years of experience using Google Ads for my corporate video business. I had spent […]
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Repeat after me: “I didn’t go to all of the trouble to write this blog post and then not take the time to promote it.” Remember that marketing is a system you install (when it’s done right). Part of good blogging is taking the time to promote your post after you hit “publish.” YES: share […]
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Bridal shop owners can feel a bit left out of the wedding industry since they do not attend weddings and don’t participate in the planning process like so many of the other wedding pros on Book More Brides do. So, to all of you out there providing the amazing gowns the rest of us admire […]
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Whether you support marriage equality or not, it’s wise to learn about how the LGBT wedding market is having an impact on your business. I interviewed Bernadette Smith of the Gay Wedding Institute to get a state of the union for today’s LGBT couples getting married. In case you haven’t met Bernadette, she started the […]
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Have you ever played the game, Cards Against Humanity? My step-sons introduced it to us, and it is by far the most irreverent, disgusting and politically incorrect game that’s ever existed. I love it. We played it at Thanksgiving a few years ago and I laughed until my sides hurt. It is, without a […]
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What’s the power of an IMAGE? A single image can: Start a movement. End a war. Evoke tears, laughter or anger. Images are powerful stuff. Photographers know this well; they’ve based their livelihoods on it! The best way to explain is, well….to show you. These are two of the most “liked” images on Facebook from […]
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By Natasha Gay, Zipwhip With read rates that put email to shame (98% of text messages get opened compared to only 22% of email – Mobile Marketing Watch) it is clear why texting is the preferred form of communication, especially as the Millennial market becomes the majority. 52% of customers want to text with businesses […]
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