The #1 marketing resource for the wedding industry
It doesn’t take long for wedding pros to be in the business to know some couples really thrive on kitsch and irony. Such hipsters are not difficult to spot. The men in such couples will likely be sporting a handlebar mustache. The women will perhaps be wearing kitty-cat glasses. They both will be drinking PBR. […]
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By Amanda Warren Not everyone wants the same thing when it comes to weddings: one person may crave the traditional with all of the trappings, another might be drawn by the newest wedding trends, and some people are just marching to the beat of their own drummer. Whatever direction a couple chooses for […]
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By Sam Brown If you’re keen to book more weddings, you’ve probably investigated a range of marketing options. From local print advertising to Facebook ads and special promotions, there are lots of avenues you may be considering pursuing to get your service noticed. Among these options, you’ve almost certainly read about the benefits […]
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Yesterday’s wedding advertising doesn’t work like it did in the old days. Bridal shows, magazines, directory listings, newspapers — What? You mean those things we use to line the birdcage? — are not typically the best places to find today’s couples. 96% of Millennials use the internet to plan the wedding and 92% of […]
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By Amanda Warren Without social media wedding professionals could not, despite the loveliness of their websites, make ends meet or reach new clients. How would traffic ever find you and where would you find your clients? I mean, who looks in the yellow pages anymore? Unfortunately, many wedding professionals put all of their eggs […]
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My cousin got married last year and because I’m a seasoned wedding expert with tons of experience, she called me for advice. “Here we go again,” I thought. Not that I mind sharing my expertise with family and friends. I’m happy to do that. It just gets complicated. Fast. Friends and family call me because […]
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By Evan Brown It is unsurprising that the owners of wedding businesses often find themselves overwhelmed by their limited budget or resources. As indispensable as keeping on top of your work is the use of viable DIY tools to help you continue on your path to success by streamlining work. Although even a startup […]
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By Christine Scalera There aren’t enough hours in the day to finish your To-Do list — in fact, it probably keeps getting longer and longer. As a creative entrepreneur, saving time is probably #1 on your wish list because you’re handling everything by yourself. Check out these time-saving hacks that every creative business owner should […]
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By David James Would you love to wake up to an influx of sales or leads in your email inbox every day? Who wouldn’t right? There are a ton of service providers in the wedding industry who struggle to pay the bills because they aren’t getting enough sales or leads for their business. You already […]
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I’m a writer, so it pains me to say this, but a picture really is worth a thousand words, and no one is in a better position to understand that than wedding professionals. Perhaps no other industry depends on visually stunning tableaus of one kind or another like weddings. So it only makes sense that […]
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We empower wedding professionals who are awesome at what they do…but not so good at marketing and promoting…with strategies that will double your bookings and allow you to increase your price up to 70% and still book your calendar solid.
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