While a normal career background isn’t going to hurt you in becoming a successful entrepreneur, a more varied background is more likely to be helpful according to an article by Jon Burgstone. What exactly does this mean for you? An entrepreneur faces a lot of different challenges. They have to know how to do every […]
I’ve seen some absolutely amazing wedding business websites and store fronts in the last few years. You know the ones. They are so well designed that you feel like the owner probably put in cashmere shag carpet in the backroom while they were at it. Your business doesn’t have to look like this, especially not […]
Customer service is not just a tiny element of your brand. Often times it becomes the brand now days. People can share their experience with the world in the click of a button. If it’s a great experience, and others are saying the same thing your brand is made. If they have a bad experience […]
Have you ever wondered why you just can’t seem to break through something in your wedding business? It might be that you have trouble closing the sale, or have trouble promoting your business. No matter what it is, according to esbjournal.com most of the time the main thing holding you back is fear. Now sometimes that […]
Google is working tirelessly to even the playing field and keep people from “working the system” landing them top in search results over more relevant sites. Think back a few years. It used to be that you would do a search on Google and get a ton of scammy web pages on page one of […]
Good SEO is what is required to get your wedding business website to show up in search results. While the first step always has to do with getting your site keyword optimized that is just the tip of the iceberg. Let’s think about this a different way. You know that are a ton of brides […]
Many wedding businesses think that branding their business just means saying “we’re a wedding business”. There is a whole lot more to it however. The first thing you need to think about when considering branding your business is the question “Is the brand’s identity immediately recognizable and memorable?” Think about other brands out there. For […]
The early days of any business are hard. Even businesses who have made it big such as Ben and Jerry’s had to go through some really tough times when they started out. So how did they make it through, build a successful business, and not give up on the way? Some would say that it […]
If you are ready to give up on social media because of a lack of interaction on your page hold back for a bit. While you may be doing everything correctly the hard truth is that even the big names can have trouble getting interaction going on their page. So what makes a difference between […]
The instant sale is a mythical thing. While it does happen now and again, most brides require hearing from you multiple times before they begin to seriously think about using your business. Once they’ve signed up to receive emails from you things get tricky as it is often then that brides ignore your emails. The most important […]