Wedding Business Inspiration for a Kick Ass 2011

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Need a daily dose of inspiration for your wedding business? This blog post is all about: •    Knowing your worth. •    Getting paid what you’re worth. •    Being empowered for your business success. •    Saying NO so that you can say YES to what you want. It’s no coincidence that these come in January.  It’s a great time to reflect

Are You Obsessed With Facebook?

Featured image for u201cAre You Obsessed With Facebook?u201d
I admit I have a rather strong admiration for Facebook.  Hell, its fun, its helped keep me in touch with my kids , I’ve reconnected with old friends, made new ones, hot damn I’ve made MONEY! These are pretty good reasons to develop a powerful like..but am I obsessed? Maybe a little.. Obsessed With Facebook Photo credit

How to Attract the Young and Rich to Your Wedding Business

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I recently ran across an article on one of my favorite web sites “Fastcompany.com” having to do with attracting the high end client.  I’m a strong believer in applying lessons (winning strategies) from other industries to the wedding business.    Here’s the breakdown. Financial firms are being advised by Cisco Systems on how to get more of the under 50

Where Have All the Brides Gone?

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If we want to book more weddings, we have to know where the brides are so that we can meet them there.  That’s pretty straight-forward. 84% of brides plan their weddings using the internet.  Okay, that tells us that brides are planning online. BUT WHERE? Leave it to Christine Boulton of Think Like a Bride to set us straight.  The

A Simple Trick That Will Boost Your Sales

Featured image for u201cA Simple Trick That Will Boost Your Salesu201d
I love this simple technique Natalie Bradley shares on her guest blog post over on the Black Star Rising blog.  You can check out her video here: Use a Free Gift With Purchase To Drive Your Photography Sales I am a HUGE fan of free.  It just works so wonderfully well. Why?  We get really irrational when something is available

3 Rules To Break In Wedding Business Marketing Online

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I confess: I loved English in high school.  I even liked diagramming sentences and learning about dangling participles. Did I mention that I’m a major geek, too? But I had to throw out everything I learned about perfect grammar when it comes to writing on the internet.  The rules are different in cyberspace. Not to mention the fact that our

Taming the Email Beast

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I don’t know about you, but the amount of email heading my way has been increasing non stop.  I’ve taken some measures to cut down on the constant distraction.  Creating some rules like only updating a couple of times a day helped.  Making sure the chime letting me know I have mail turned off. I liked the idea in this

Is It Impossible For Wedding Photographers To Make a Living Today?

Featured image for u201cIs It Impossible For Wedding Photographers To Make a Living Today?u201d
I ran across a question on the Wedding Questions blog that got me a little worked up.  Someone (with very poor grammar, I might add) asked, “What is the reason it is impossible to make a living doing wedding photography like 10 years ago?” You can check out some interesting answers to this question and leave your own comment there.

20 Ideas Your Can Steal For Your Wedding Business

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When things get tough, the tough gets going.That’s what happened with these creative businesses forced to deal with the recession.  You can get inspired for your business success by the strategies these businesses used in this article:  20 Ideas Worth Stealing The bold, brilliant marketing and promotions of these businesses all had something in common: they didn’t do it alone. 

Easy Brand Building Steps For Your Small Business

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The idea of branding can be a bit scary for many owners of a small wedding business. You can break it down into a few points: 1.    Decide what you are. 2.    Get your message out (tell people) 3.    make sure there is consistency in your message 4.    Back up what you say with actions that deliver on the promise