At the end of a busy wedding season it’s normal to feel a little burnt out. After all, months of dealing with heavy workloads and demanding clients will affect anyone. Here are 5 steps to take to beat wedding business burnout and get ready for the next booking season: 1. Take a Break Whether it is a week-long vacation to

Social media can either be a great way to generate new bridal leads or a big waste of time, depending on your social media plan. Don’t have one? Start now to stop wasting your time and make social media count for your wedding business. Here are 6 Steps to a Social Media  Plan: 1. Set Your Goals Do you want

With booking season around the corner, it’s a good time to take a look at your pricing and packages before you start meeting with new brides and grooms. How do you know if you need to make a pricing change? Check out the signs below – they are an indication that you are due for a price increase. 4 Signs

With emotions running high in the wedding industry there may be a time when you’ll have an upset bride or groom on your hands. Whether you’ve screwed up or you feel the couple is overreacting, it is important to your wedding business reputation that the situation is resolved.  So what should you do? In this Forbes article, customer service consultant

Landing new clients is like dating – there are some brides and grooms you click with and others you don’t. While turning down work can seem like the kiss of death for your wedding business, there are times when saying “I’m just not that into you” can actually be a good thing.  When you come across couples who trigger the

“People don’t buy what you do- they buy why you do it.” – Simon Sinek. Most wedding businesses focus their marketing only on what they offer and how they do things by listing client benefits and years of experience.  But what is it that really makes you get out of bed in the morning to work?  What drives you to

One of the top questions we get from wedding pros is “why hasn’t the bride responded to my email?” Especially if they were the ones who asked for information – why are they not responding? There are two possible reasons you may not have considered: they didn’t get your email, or they didn’t even open it. Think about all the

You know you need to keep your wedding business social media content fresh, but sometimes coming up with new ideas is difficult. Besides sharing your current projects and real weddings, what else should you post to attract brides ? Here are some ideas for wedding-related social media updates: 1. Love Quotes While quotes can sometimes be overused, love or marriage

You’ve heard it time and time again – your business needs to have a blog. Having a blog allows you to show your expertise, attract new brides and grooms and increase your business, yet some wedding pros just haven’t embraced it. Don’t know what to write about or how to find time to blog in your already busy schedule? Here

Did you know getting your wedding business mentioned in the press can be a simple as reading and responding to an email?  Well it can be if you use HARO, which stands for ‘Help a Reporter Out’.  It is a free daily email service that connects reporters, blogs and publications to people that can provide information for stories (that’s you!)