4 Destination Wedding Trends For 2016

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By Rebecca Hochreiter, Destination Weddings Travel Group Trends play a major role in the wedding industry, so it only makes sense for professionals to stay up-to-date with what styles are arriving on the scene and what’s heading out in today’s nuptials, as well as what’s sticking around for another year. According to The Knot, close to a quarter of couples

Wedding PR: 4 Ways to Get Publicity Beyond Real Weddings

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By Sasha Vasilyuk, I DO PR Submitting real or styled weddings has become the go-to way for wedding professionals to get their work published. A couple of years ago, getting a real wedding published on a blog was cause for true celebration because it often brought real customers to your doors. Today, however, wedding blogs and social media channels have

Top 10 Wedding Photo Shoot Clichés to Stay Away From

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By Lacey Hauptman With the value that couples (your potential clients) attach to their precious wedding photos, it is easy to get carried away when it comes to copying every tried-and-tested pose out there that other wedding photographers tend to stick to. But while it’s perfectly understandable to want to take the same token wedding shots every time to play

Networking and Your Net Worth: How Your Wedding Industry Buddies Can Help Book More Clients

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By Brit Bertino These days it can be an uphill battle to get ahead in business. No one can do it alone, and networking can help you create a base of support. The relationships that you build can be one of the most effective ways to improve your business. A solid contact can be the difference between someone recommending you

10 Wedding Sales Tips I Learned from Hiring a Remodeling Contractor

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By Sonya Scott, Master Wedding Planner My husband and I have spent the better part of this year searching for a contractor to replace our siding. Not only has our contractor search taught a lot about exterior building materials, but it’s been a great reminder of how couples think and feel when planning their wedding. First of all, we dutifully

4 Ways To Use Snapchat at Your Next Wedding

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By Todd Brison, Snap Swipe Post I know, I know. You don’t want another app to learn. Instagram is working just fine. Learning a new thing takes time, it takes effort, and frankly, you’ve got plenty to do. But the fact of the matter is, Snapchat is REALLY hot right now. It’s got 100 million users watching billions of hours

Know Your Worth: 5 Ways to Price Your Work

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By Jennifer Taylor, Taylor’d Events Group “Every second counts.” If you’re a wedding business owner, you surely understand and agree with this saying. It’s true – every second really does count when you’re balancing client appointments, design schemes, and day-to- day admin work. This is why it’s so essential to ensure that you’re pricing your work accurately and being compensated

4 Smart Tips For Dealing With Event Crises

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By Kevin Dennis, Fantasy Sound Event Services Nobody likes to talk about event crises – they’re as unwelcome as an excessively boisterous great-aunt taking up the dance floor. Just like any great-aunt though, it’s important to discuss these matters in order to ensure that they get handled quickly and efficiently if anything were to happen. If an emergency were to

How Can I Work In Weddings If I’m Not Ready to Start My Own Business?

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By Jennifer Taylor, Taylor’d Events Group Entrepreneurship isn’t for everyone, but that’s not a problem! While your heart may belong to the wedding industry, you may not be in a place to start your own business or perhaps you’re simply not interested in running your own show. The question is – where do you go to put your wedding planning

Think Fast! 5 Wedding Crisis Scenarios to Anticipate

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By Kevin Dennis, Fantasy Sound Event Services As event professionals, crises are things that we try at all costs to avoid but must also prepare for so we aren’t caught off guard by any emergency situations. #1 – Bad Weather As one of the biggest worries for brides and grooms, bad weather is entirely unavoidable but simple enough to plan