Get More Work from Your Contacts

Featured image for u201cGet More Work from Your Contactsu201d
Sometimes you just don’t realize what’s right in front of you, huh?  If you really take a look at the bulk of your business, you’ll notice that most likely it comes from repeat business or referrals from your existing customers.  Those are already your bread and butter.  Utilize them! In You Probably Already Do Know Your Very Next Client, you

The “So What?” In Sales

Featured image for u201cThe “So What?” In Salesu201d
I hate sales.  I hate selling, and I hate being sold to. Sound familiar?! But I will tell you one thing.  When I did have to sell, the easiest product I ever sold was one I believed in. No matter what you are selling, find that feature that excites you.  Find that feature that would make you pull out that

Are You Guilty of the Number One Business Killer?

It’s kind of a laziness epidemic nowadays.  I’m not sure where it came from or where our outstanding work ethic has gone, but sometimes even the most dedicated workers’ work ethic goes on vacation…when it’s not supposed to! More often than not, employees…or even owners…will wait that extra day to get back to you on an issue.  Or send a

How to Attract the Young and Rich to Your Wedding Business

Featured image for u201cHow to Attract the Young and Rich to Your Wedding Businessu201d
I recently ran across an article on one of my favorite web sites “Fastcompany.com” having to do with attracting the high end client.  I’m a strong believer in applying lessons (winning strategies) from other industries to the wedding business.    Here’s the breakdown. Financial firms are being advised by Cisco Systems on how to get more of the under 50

Letting Clients See The Real You

Featured image for u201cLetting Clients See The Real Youu201d
Do you let your clients see the real you?  Allowing your personality to come through in your marketing can be very powerful.  Especially if can weave your story into your message.  Customers want to do business with someone they can relate to. Use your own stories to help achieve this connection. http://bit.ly/eLZsyG

Does Your Business Make a Bad First Impression?

Featured image for u201cDoes Your Business Make a Bad First Impression?u201d
Whether we like it or not, people have already formed an opinion of our wedding business. This opinion is based on assumptions, reputation, the way we dress, the way we speak, our website, logo…but mainly on that First Impression. They say that a first impression is formed within 30 seconds of exposure, and that we spend the rest of our