Working on your business; working in your business…yes, there is a difference.
Working on your business is, of course, important and necessary. It’s the meat of the business, it’s making it run smoothly and seeing the “big picture” of the direction you want your business to go.
But working in your business is just as important – if not more so.
Working in your business keeps you in touch with the “potatoes” – the customers – of your business. Working on the business gets you the “meat”…but ideally we want the meat and the potatoes.
Working in your wedding business keeps in touch with the reasons you became a wedding professional to begin with.
Why Now is the Time to Work in Your Business details some very good reasons why working within your business will help you gain the success you seek!
So which are you best at? Working IN or ON?