There is a lot of criticism about those mega-wedding websites flying around the internet these days. Wedding vendors are sick and tired of not getting the most out of their bridal
advertising. And who can blame us! I sure haven’t enjoyed wasting money on expensive advertising over the years.
But whose fault is it, really?
As Jeff explained in this video about your wedding business sales chain and as Claire Gould shared in her article about how to test bridal advertising, there are a lot of places your advertising can go wrong.
Chris Jaeger of MarketingToBridesOnline.com give 4 really good reasons why you should be advertising on The Knot in his article here: Why I Like The Knot (.com) in 2011
What do you think? Is the Knot still worth it?