As much as I’d love to say that there is a huge boom in wedding sales an article by Chris Jaeger on Wedding Business Today has information to the contrary. According to them TheKnot’s sales have fallen off in the first quarter of this year.
What does this mean for you and how do you get your sales up? Don’t panic. This is not the end of weddings, or mean that your business won’t make it. In fact, in a few months the statistics may be showing an increase in sales. While it may be a harder to interest couples in getting high end products and services, realize that right now couple are looking at cutting costs, and may be interested in getting bundle deals, and use promo codes for getting what they really want.