Tracking the stats of your website is crucial for marketing but what has driven everyone nuts for years is the fact that there is very little access to the same type of stats for social media. There are Google Analytics which are slowly being released for Social Media but at this point they are still new, and don’t necessarily go super in depth, but anything helps.
According to eMobileScan on the blog “Performancing” Google Analytics currently focus on the Google +1 Social platform. There is some talk about integrating other sites as well, but as with anything, it will take a lot of work and tweaking to integrate other sites in. To find out the social media analytics that are available make sure to read the article on Performancing. What do you think? Would Analytics for social media help your bridal marketing efforts?
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