Happy Couple

Ever hear the saying, “Have a plan or plan to fail?”

Man, I’ve lived that theory out big time.  Being a dedicated creative, spontaneous humanoid, I drive my wife crazy with my rather constant ricocheting from task to task.

“Damn it, I’m a highly effective multi tasker!”  Yeah, even I don’t buy that bullshit.

Even with this untethered side of myself, I’ve experienced firsthand how a plan, intention, goal or “blueprint” increases your odds of success.

A clear and present example would be Book More Brides.  Together, Steph and I put pen to paper and mapped out what we wanted to see this business become.  Who we wanted to work with.  How we would build it and why we wanted to do this.

It’s a critical step, especially if you’re easily distracted by shiny objects (like me).  It’s essential to nail down the plan if you want to have any chance of succeeding.

I especially lived the power of the plan right before I met Steph.  l was truly in a dark place.  I was in the middle of a nasty divorce, living with my mom again, broke as hell, in debt up to my eyeballs and working as a temp in a cleanroom at IBM.

Feeling about as low down as I’d ever felt, I started journaling and decided to make some serious goals.  

Goal #1 – Meet the love of my life.  I described her in detail: young, beautiful, athletic, smart, health-minded as well as few more specific qualities.

Goal #2 – Own a home in 6 months.

Now I had to create a plan to get the girl and the house.  I journaled everyday, writing down every crazy idea that would get me closer to what I wanted.  To help my process, I read as many positive and helpful books as I could.

So how did it turn out?

I met Steph about 6 weeks later.  It was like she stepped out of my journal!

And the house?  I closed on it 5 months and 27 days after writing that down.

What’s the point I’m trying to make?  It’s obvious; I’m a superior super human!  Ha, not really.
The point is I’m not any different than you.

Life deals you some seriously bad cards sometimes.  The question is: do you fold or play smarter?  

If you want your business to be all it can be its time to commit to your plan.

  • What do you want it to be like?
  • Why do you want it?
  • Who will you be helping?
  • How much will you make?

Get serious.  This is not a dress rehearsal.  Make it count now.  Get started on your plan and then put it out there publicly.

There are a ton of resources and people out there to help you make this happen (your buddy Jeff is one!)  Check out this video to learn how to create your own blueprint for wedding business success.

Do me a favor and leave a comment and tell us what your goal is and don’t be afraid to aim high.  Not only will you be helping yourself but your success will inspire others.

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Jeff Padovani

Jeff Padovani is a professional musician, wedding business marketing strategist and resident wise ass at Book More Brides. He’s the “big ideas” mastermind behind the many business ventures (and misadventures!) he enjoys with his wife, Stephanie.

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4 thoughts on “Jeff’s Guide to Getting the Girl”

  1. Jade says:

    Hi Jeff, and Steph!

    My goal is to book one wedding per month in 2014 and add $500 per week to the household budget. I want to help ease our finances, without working too hard and burning out with too many clients and two small children at home as I’m a work from home mum.
    This year, I managed to book one wedding per month for about 7 months, inc 2 weddings in Sept! without any goals in place!
    Looking forward to next year with alot more tools under my belt from you two!

  2. Jeff,
    Your story smacks of something I think we all go thru at times. The difference is that some let it get to them and others take the bull by the tail and face the situation and make good things happen. I can tell you in complete honesty that since finding Book More Brides and following your advice and ideas, my wedding business has dramatically increased and when the phone rings now, I actually expect to book the wedding or event. Keep up the great work.

    1. Michael you just made my day! Thanks so much.

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